Prediction: Earnings Growth Will Push Coca-Cola Stock to $100 Before 2028

Source The Motley Fool

Key Points

  • Coca-Cola stock is up about 26% in 2026, a few dollars under the record close it set in August.

  • Management expects adjusted earnings per share to rise 9% to 10% this year, with about 3 points from currency.

  • Unit case volume moved from a 1% drop to 5% growth in the last year.

  • 10 stocks we like better than Coca-Cola ›

As I write, Coca-Cola (NYSE:KO) stock would need to climb about 14% from roughly $88 to hit $100 a share. The shares have already risen about 26% this year, and they closed at a record of almost $92 in late August.

With the end of 2027 about 15 months away, the climb works out to about 11% a year in price alone. A dividend yielding about 2.4% at the stock's current price comes on top of that.

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For a company whose organic revenue (sales growth excluding currency moves, acquisitions, and divestitures) rose 5% last year, 11% a year is arguably a fast pace. But I think the stock can get there, if earnings keep growing at their recent rate.

The Coca-Cola logo over red-tinted bottles of Coca-Cola in a refrigerator.

Image source: The Motley Fool.

Where did this year's rise come from?

Mainly from a higher valuation. Coca-Cola stock closed 2025 around $70. Against its 2025 non-GAAP (adjusted) earnings per share of $3.00, that was about 23 times earnings. Now, the stock trades at about 27 times adjusted earnings, using the $3.23 per share over its past four quarters.

In other words, adjusted earnings per share grew around 8% while the stock gained 26%. Most of the run-up comes from a higher price on every dollar of Coca-Cola's earnings, and I wouldn't count on another year like that.

So earnings have to carry most of the climb to $100. Management expects 2026 adjusted earnings per share of around $3.27 to $3.30, up 9% to 10%. But currency accounts for around 3 points of it. Leaving out currency and the effect of acquisitions and divestitures, the company expects growth of 7% to 8%.

If adjusted earnings per share rises around 7.5% again in 2027, it'd be near $3.53. If shares still fetch 27 times adjusted earnings then, that points to a stock price of around $96 by the end of 2027. Hitting $100 would take about 28 times adjusted earnings -- or a year of faster growth.

Coca-Cola is selling more drinks

Showing how the mix of its growth has changed, Coca-Cola's unit case volume (the amount of its drinks sold in its system) dropped 1% from the year before in the second quarter of 2025. Since then, volume growth has sped up, to 1% in both the third and fourth quarters of 2025, then 3% to start 2026 and 5% in the latest quarter.

Price/mix (the combined impact of price moves and shifts in what drinks and packages sell, and where) went the other way. It slowed from 6% growth in mid-2025 to 2% in this year's second quarter. And organic revenue still rose 6% in the quarter.

I think volume-led growth is the healthier kind, since it doesn't rely on consumers absorbing ever-higher prices.

"[W]e said that this would be a year that if we did everything right, we would see volume and price/mix more in tandem," CEO Henrique Braun said on Coca-Cola's second-quarter earnings call. "And that's exactly what we're seeing."

Granted, management also credited the FIFA World Cup, favorable weather in some markets, and an easy comparison, leaving two-year average volume growth at 2%. But profitability rose, too. Coca-Cola's adjusted operating margin widened to 35.6% from 34.7% a year before.

What does Oct. 27 have to show?

Coca-Cola releases third-quarter results before the opening bell on Tuesday, Oct. 27. Its full-year outlook points to adjusted earnings per share of about $1.44 to $1.47 for the second half, up only about 3% to 5%, partly because the fourth quarter has six fewer days than last year.

Volume is the figure I'd track most closely. Against 1% growth in the year-ago quarter, volume growth of roughly 3% would hold the two-year pace near 2%.

Price/mix counts, too. PepsiCo cut its 2026 outlook for adjusted, currency-neutral earnings-per-share growth to 1% to 2% on Thursday, and said it's lining up more cost cuts partly to offset rising input cost inflation. Coca-Cola noted higher input costs in its second quarter as well, so price/mix staying around 2% could show it can still price through them.

Will Coca-Cola stock clear $100 before 2028? I think so. If volume keeps rising near its two-year pace and pricing holds, earnings growth around 8% a year could carry the stock to the mid-$90s. And a stock that already reached $92 in August needs just a slightly higher valuation on top of that.

But this is a prediction about earnings growth more than a bargain price. At around 25 times projected 2027 earnings, shares already assume steady growth, and one or two quarters of slower volume could easily push $100 to 2028.

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