Strategy’s Saylor Doubles Down on $100 STRC Target Despite Being $13 Off

Michael Saylor reiterated on X that Strategy’s corporate objective remains for STRC to trade between $99 and $100, as the preferred stock attempts to climb back from its all-time low set on June 26.

The comment came as STRC rebounded from that record low of $71.25 to around $87.46 off the back of a new capital framework announcement. Even so, the gap to par remains wide with Bitcoin’s price also languishing.

STRC Still Trades Below Saylor’s Target

STRC, Strategy’s Variable Rate Series A Perpetual Stretch Preferred Stock, is not common stock. It is a preferred security designed to trade near a $100 face value. Strategy adjusts its dividend rate monthly to keep the price anchored, unlike common shares.

Bitcoin (BTC) had dropped below $60,000 in the same week STRC recorded its low, deepening a preferred stock crash that had already alarmed investors. STRC has since recovered but the stock is still about $13 short of the par value Saylor says remains the company’s goal.

On Monday, June 29, Strategy raised STRC’s dividend rate by 50 basis points to 12%. The increase takes effect for July record dates and is part of the capital management overhaul Strategy announced the same day.

Strategy reviews the rate using STRC’s trading level, Bitcoin’s price and volatility, and its own cash reserves. It will not raise the rate automatically just because the stock trades below par.

“As Strategy disclosed Monday: our corporate objective is for $STRC to trade over time at $99–$100.”

Saylor

As Strategy disclosed Monday: our corporate objective is for $STRC to trade over time at $99–$100. https://t.co/FbXiLlA7Zw

— Michael Saylor (@saylor) July 1, 2026

The tweet repeats language from Monday’s press release without adding new detail. Its timing during STRC’s rebound suggests Strategy wants the market to read the recovery as validation of its plan.

The reiteration follows weeks of criticism from Ripple (XRP) CEO Brad Garlinghouse. He called STRC’s slide a damning indictment of Strategy’s financing model. Rosen Law Firm has also opened a securities investigation into the company’s disclosures.

Whether STRC can climb back to par depends largely on Bitcoin’s trajectory. Bitcoin remains the primary driver of Strategy’s capital structure and dividend coverage.