No Matter What Happens to the Market, These 3 Dividend Stocks Belong in Your Portfolio

Source The Motley Fool

Key Points

  • P&G, Coca-Cola, and PepsiCo sell products people keep buying in good and bad markets.

  • All three have decades-long histories of raising dividends, making them notable income-focused stocks.

  • Their cash flow and strong brands can help investors stay invested through market volatility.

  • 10 stocks we like better than Coca-Cola ›

When markets feel jumpy like they do right now, it helps to own a company whose only job in your portfolio is to show up, sell everyday products, and send you cash four times a year.

That's what the best dividend stocks do, and three consumer staples names stand out as anchors you can hold through almost anything.

Missed Nvidia in 2009? This Rare Signal Is Flashing Again. In 2009, a "Double Down" signal flashed for a little-known chipmaker called Nvidia. For the first time in years, that same "Total Conviction" signal is flashing for a company 1/100th the size of Nvidia. Continue »

An individual looks for cleaning products.

Image source: Getty Images.

1. Procter & Gamble

Procter & Gamble (NYSE: PG) has been the definition of "always there" money. It sells things people buy almost without thinking, from laundry detergent and toothpaste to diapers and razors, across brands that have lived in bathroom cabinets and kitchen cupboards for generations. In good years and bad, I still need to wash clothes, brush my teeth, and clean my home. That steady demand lets P&G keep refining its products, nudging prices higher where it can and using its scale to manage costs.

What makes P&G special for dividend investors is how long it's been sharing that stability. The company has paid a dividend for more than a century and has raised it annually for 70 years, a rare streak even among blue chips. This makes the company a Dividend King, a company that has grown its dividend payments for at least 50 consecutive years. When you buy P&G, you're buying into a long-running habit of turning everyday essentials into cash that flows back to you, and history says that habit is very hard to break.

2. Coca-Cola

Coca-Cola (NYSE: KO) plays a similar role, but through one of the world's strongest brand systems. It doesn't just sell cola; it sells a portfolio of drinks that show up in grocery aisles, restaurants, stadiums, and vending machines in almost every country. That reach means Coca-Cola is woven into daily life across cultures, whether someone is grabbing a soda at lunch or picking up a multipack for a party. The business leans on marketing, distribution, and recipe tweaks rather than wild reinvention.

On the dividend side, Coke has built its own impressive record. It pays a regular quarterly dividend, has increased that payout for 60-plus years, and today offers a yield that sits comfortably within the income-stock range for consumer staples.

For an investor, that consistency matters more than whether sales grew a little faster or slower this year. The company keeps selling beverages, keeps defending its margins, and keeps sending out checks.

3. PepsiCo

It might seem odd to have a Coca-Cola competitor up next, but PepsiCo (NASDAQ: PEP) gives you a twist on the same theme.

Instead of only beverages, it combines drinks with a huge snack business that includes brands like Lay's, Doritos, and Cheetos, which show up in lunch boxes, convenience stores, and pantry shelves worldwide. That mix of salty snacks and soft drinks smooths out demand over time. When one category grows a bit more slowly, the other can pick up the slack, and both tend to hold up well when consumers watch their budgets because a bag of chips or a soda is still a relatively small treat.

PepsiCo has leaned into its role as an income stock. It has paid consecutive quarterly dividends since the mid 1960s and has raised its annual dividend for 54 years in a row, with a growth rate that has stayed healthy over long stretches.

None of these companies is as exciting as a hot tech stock. They aren't supposed to be. Their job is to take everyday behavior, turn it into reliable cash flow, and share that cash with you through dividends that have survived recessions, inflation scares, and market crashes. In a portfolio built to last, that kind of reliability is worth as much as any growth story.

No matter what happens to the market in the next few years, people will still wash clothes, drink beverages, and eat snacks. As long as Procter & Gamble, Coca-Cola, and PepsiCo keep doing what they've been doing for decades, their dividends can act as a calm, recurring heartbeat in your portfolio, helping you stay invested and letting time and compounding do their work.

Should you buy stock in Coca-Cola right now?

Before you buy stock in Coca-Cola, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Coca-Cola wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $421,511!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,381,960!*

Now, it’s worth noting Stock Advisor’s total average return is 981% — a market-crushing outperformance compared to 216% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of August 18, 2026.

Micah Zimmerman has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
ECB Policy Outlook for 2026: What It Could Mean for the Euro’s Next MoveWith the ECB likely holding rates steady at 2.15% and the Fed potentially extending cuts into 2026, EUR/USD may test 1.20 if Eurozone growth proves resilient, but weaker growth and an ECB pivot could pull the pair back toward 1.13 and potentially 1.10.
Author  Mitrade
Dec 26, 2025
With the ECB likely holding rates steady at 2.15% and the Fed potentially extending cuts into 2026, EUR/USD may test 1.20 if Eurozone growth proves resilient, but weaker growth and an ECB pivot could pull the pair back toward 1.13 and potentially 1.10.
placeholder
My Top 5 Stock Market Predictions for 2026Five 2026 market predictions written in a native, news-style voice: AI’s winners and losers, broader sector leadership, dividend demand, valuation cooling as the Shiller CAPE sits at 39 (Dec. 31, 2025), and quantum-computing bursts—while keeping all original facts and numbers unchanged.
Author  Mitrade
Jan 06, Tue
Five 2026 market predictions written in a native, news-style voice: AI’s winners and losers, broader sector leadership, dividend demand, valuation cooling as the Shiller CAPE sits at 39 (Dec. 31, 2025), and quantum-computing bursts—while keeping all original facts and numbers unchanged.
placeholder
Financial Markets 2026: Volatility Catalysts in Gold, Silver, Oil, and Blue-Chip Stocks—A CFD Trader's OutlookGet a comprehensive financial market 2026 outlook exploring key economic drivers, volatility catalysts in gold, oil and stocks, and what the evolving economic outlook means for cfd trading strategies and risk management on global markets.
Author  Rachel Weiss
May 15, Fri
Get a comprehensive financial market 2026 outlook exploring key economic drivers, volatility catalysts in gold, oil and stocks, and what the evolving economic outlook means for cfd trading strategies and risk management on global markets.
placeholder
Gold gains momentum to near $4,400 as Fed hike expectations drop despite Us-Iran tensionsGold price (XAU/USD) gains momentum to around $4,395 during the early Asian trading hours on Monday. The precious metal extends the rally as cooling US inflation data has dampened expectations for the US Federal Reserve (Fed) interest rate hike. 
Author  FXStreet
Yesterday 01: 18
Gold price (XAU/USD) gains momentum to around $4,395 during the early Asian trading hours on Monday. The precious metal extends the rally as cooling US inflation data has dampened expectations for the US Federal Reserve (Fed) interest rate hike. 
placeholder
Australian Dollar gains as US Dollar struggles amid fading Fed rate hike betsAUD/USD extends its gains for the third successive day, trading around 0.7110 during the Asian hours on Tuesday. The currency pair continues to appreciate as the US Dollar (USD) remains subdued amid fading expectations for further rate hikes by the Federal Reserve (Fed).
Author  FXStreet
12 hours ago
AUD/USD extends its gains for the third successive day, trading around 0.7110 during the Asian hours on Tuesday. The currency pair continues to appreciate as the US Dollar (USD) remains subdued amid fading expectations for further rate hikes by the Federal Reserve (Fed).
goTop
quote