TradingKey - Alphabet's rebound remains weak after sharp selloff, likely to face continued downward pressure toward $270.
During pre-market trading on July 24, Eastern Time, Google parent Alphabet ( GOOGL / GOOG) rebounded by a mere 0.3% following a sharp selloff, temporarily trading at $319.30. Yesterday, Alphabet's share price plummeted nearly 7% in a single day after releasing its earnings report, decisively breaking below the previous key support level of $340.
The trigger for the plunge in Alphabet's share price was its earnings release, but the deeper reasons lie in a surge in its AI capital expenditures (CapEx) alongside raised guidance, free cash flow (FCF) turning negative for the first time, and highly uncertain return on investment (ROI) for AI.
Alphabet stock chart, Source: TradingView
Although Alphabet's fundamentals themselves remain extremely strong, as evidenced by better-than-expected revenues across its three major segments of search, advertising, and cloud, investors still chose to sell off the stock, breaking the bullish pattern. The technicals are now facing a test to find a new bottom. The $300 round-number level is a psychological barrier highly watched by the market, and this area also concentrates a high-volume zone from previous consolidation phases.
If Alphabet fails to hold this level, the next line of defense is around $270, an area close to the 200-day moving average and the support platform of the rally's starting point in the first half of 2026. However, will it break further below this support level? It is unlikely to happen unless a systemic selloff erupts in tech stocks or concerns over a macroeconomic recession increase significantly.