Warren Buffett Has Recommended This Surprising Investment for All Investors During Any Market Environment. Here's How It's Turned Out, According to History.

Source The Motley Fool

Key Points

  • Warren Buffett demonstrated his stock-picking expertise as CEO of Berkshire Hathaway.

  • Buffett recently retired, but he remains active in investing -- and his advice is still extremely valuable.

  • 10 stocks we like better than Vanguard S&P 500 ETF ›

Warren Buffett has built his fortune, the fortune of others through his leadership at Berkshire Hathaway, and his reputation thanks to his stock-picking skills. The billionaire, who has retired as CEO of the holding company but remains chairman, knows how to identify a quality company -- and he makes the wise move of holding onto such companies for the long term.

This stock-picking strength helped Buffett lead Berkshire Hathaway to a compounded annual gain of nearly 20% over six decades. So investors generally pay close attention when Buffett makes an investing move or offers advice -- his words may play a key role in our quest to build wealth.

Missed Nvidia in 2009? This Rare Signal Is Flashing Again. In 2009, a "Double Down" signal flashed for a little-known chipmaker called Nvidia. For the first time in years, that same "Total Conviction" signal is flashing for a company 1/100th the size of Nvidia. Continue »

Today, Buffett's wisdom may be particularly appreciated as a certain amount of uncertainty has weighed on investors' minds. Indexes have soared, with the Dow Jones Industrial Average even reaching beyond 53,000 for the first time ever in recent days. But ongoing conflict in Iran, technology companies' high spending on artificial intelligence (AI), and the approach of earnings season have made investors more cautious.

Let's check out the following surprising investment Buffett has recommended for all investors during any market environment -- he's even invested in it himself. Here's how it's turned out, according to history.

Warren Buffett is seen at an event.

Image source: The Motley Fool.

Buffett's investing strategy

First, though, let's take a quick look at Buffett's general approach to investing. The billionaire favors companies with a strong competitive advantage, or a moat, that may ensure steady earnings growth over time. He also is a fan of stocks that offer dividend growth and the financial profile to support this -- such as his longtime holdings Coca-Cola and American Express, for example.

Buffett won't invest in a company at any valuation, though. He believes in getting in on a stock when it's reasonably priced. And, as I mentioned above, this investing giant holds on for the long term.

Now, let's consider the investment Buffett has recommended for all investors. I say that it's a surprising choice because it isn't one particular stock and doesn't require stock-picking skills. This investment is an S&P 500 index fund -- Buffett has favored the Vanguard S&P 500 ETF (NYSEMKT: VOO) and invested in it in the past.

Betting on the S&P 500

This Vanguard fund, and others like it, invest in all of the S&P 500 members to replicate the benchmark's performance. So, when you buy shares of the fund, you're betting on this major index.

Why is Buffett a believer in this investment? For one simple reason: "American business has done wonderfully over time and will continue to do so (though, most assuredly, in unpredictable fits and starts)," Buffett wrote in his 2013 letter to shareholders. And this investment allows investors access to this range of top American businesses.

But has Buffett been right over time? Here's how it's turned out, according to history. Since the S&P 500's launch in the late 1950s, its average annual return has been 10%.

And since the Vanguard fund's inception date, in 2010, it's replicated the S&P 500's gain of more than 500%.

VOO Chart

VOO data by YCharts

We can also see in the chart above that every downturn was followed by a recovery, and the fund went on to gain. So, history is telling us that Buffett is right and investing in the Vanguard S&P 500 ETF or another S&P 500 index fund is the right move -- and one you could make during any market environment -- as long as you hold on for a number of years. This investment has never disappointed over the long term.

This doesn't mean you should abandon stock picking. Like Buffett, you could watch the market for opportunities and aim to get in on quality stocks at reasonable prices. At the same time, though, you might consider adding shares of an S&P 500 index fund to your portfolio. Buffett says it's a winner, and history has clearly demonstrated that he's right.

Should you buy stock in Vanguard S&P 500 ETF right now?

Before you buy stock in Vanguard S&P 500 ETF, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Vanguard S&P 500 ETF wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $398,160!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,249,202!*

Now, it’s worth noting Stock Advisor’s total average return is 918% — a market-crushing outperformance compared to 209% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of July 14, 2026.

American Express is an advertising partner of Motley Fool Money. Adria Cimino has positions in American Express. The Motley Fool has positions in and recommends American Express, Berkshire Hathaway, and Vanguard S&P 500 ETF. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
Pi Network Price Annual Forecast: PI Heads Into a Volatile 2026 as Utility Questions Collide With Big UnlocksPi Network heads into 2026 after a 90%+ 2025 drawdown from $3.00, with 17.5 million KYC users and a smart-contract-focused Stellar v23 upgrade offering upside potential, but 1.21 billion tokens unlocking and heavy exchange deposits (437 million PI) keeping supply pressure and trust risks firmly in focus.
Author  Mitrade
Dec 19, 2025
Pi Network heads into 2026 after a 90%+ 2025 drawdown from $3.00, with 17.5 million KYC users and a smart-contract-focused Stellar v23 upgrade offering upside potential, but 1.21 billion tokens unlocking and heavy exchange deposits (437 million PI) keeping supply pressure and trust risks firmly in focus.
placeholder
Markets in 2026: Will gold, Bitcoin, and the U.S. dollar make history again? — These are how leading institutions thinkAfter a turbulent 2025, what lies ahead for commodities, forex, and cryptocurrency markets in 2026?
Author  Insights
Dec 25, 2025
After a turbulent 2025, what lies ahead for commodities, forex, and cryptocurrency markets in 2026?
placeholder
ECB Policy Outlook for 2026: What It Could Mean for the Euro’s Next MoveWith the ECB likely holding rates steady at 2.15% and the Fed potentially extending cuts into 2026, EUR/USD may test 1.20 if Eurozone growth proves resilient, but weaker growth and an ECB pivot could pull the pair back toward 1.13 and potentially 1.10.
Author  Mitrade
Dec 26, 2025
With the ECB likely holding rates steady at 2.15% and the Fed potentially extending cuts into 2026, EUR/USD may test 1.20 if Eurozone growth proves resilient, but weaker growth and an ECB pivot could pull the pair back toward 1.13 and potentially 1.10.
placeholder
Gold slides back closer to $4,050 as Iran risks and Fed hike bets boost USDGold (XAU/USD) opens with a modest bearish gap at the start of a new week and slides back closer to the $4,050 level during the Asian session.
Author  FXStreet
Jul 13, Mon
Gold (XAU/USD) opens with a modest bearish gap at the start of a new week and slides back closer to the $4,050 level during the Asian session.
placeholder
Gold Price Trend Forecast: June CPI Plus Fed Chair Congressional Testimony, Can Gold Price Hold Above $4,000?As of the Asian session on July 14, gold ( XAUUSD) prices consolidated around the $4,000 mark, briefly slipping below $4,000 intraday to hit a low of $3,983.23. Looking at the market acti
Author  TradingKey
Jul 14, Tue
As of the Asian session on July 14, gold ( XAUUSD) prices consolidated around the $4,000 mark, briefly slipping below $4,000 intraday to hit a low of $3,983.23. Looking at the market acti
goTop
quote