AI Investors Are Looking Past Megacap Stocks. Could This One Be the Next Big Winner?

Source The Motley Fool

Key Points

  • Zeta Global Holdings' AI-powered marketing platform is attracting high-paying customers.

  • The company has issued an optimistic forecast for the next three years and has a history of beating expectations.

  • Smaller companies can sometimes deliver better returns than megacap stocks.

  • 10 stocks we like better than Zeta Global ›

Megacap tech stocks have been some of the highest-profile artificial intelligence (AI) stocks on the market in recent years, but the outlook for the AI space is changing. Some investors are now giving more serious consideration to smaller companies. While they may not be as dominant in their arenas, the benefit of investing in them is that it takes far less revenue and earnings growth on a dollar basis to move the needle for those companies, and less of an absolute market cap gain to send them soaring.

For example, it won't make much of a difference for new investors if Nvidia, a $4.5 trillion company, gains another $100 billion in market cap. However, if someone puts a few thousand dollars into a $5 billion company and it gains $100 billion in value, that would be a massive return.

Where to invest $1,000 right now? Our analyst team just revealed what they believe are the 10 best stocks to buy right now. Continue »

That's the logic of investors who are looking at smaller AI companies. If you're currently on the hunt, Zeta Global Holdings (NYSE: ZETA) has the potential to be a long-term winner.

Marketer reviewing analytics on a laptop.

Image source: Getty Images.

The ultimate marketing toolkit

Zeta operates an AI-powered marketing platform that helps businesses acquire and retain customers more effectively. This platform can optimize ad campaigns in real time and lets companies set up AI agents that can enhance workflows and act as customer support.

Zeta's marketing platform is a key reason it has delivered 17 consecutive "beat and raise" quarters. In Q3, it grew its revenues by 26% year over year. Management also forecast that in 2026, its top line would increase by 21% compared to its expected 2025 result.

Companies like Salesforce and HubSpot also offer marketing platforms. However, Zeta is growing at a faster rate than those companies due to its focus as a customer data platform, while Salesforce and HubSpot focus more on customer relationship management software.

Zeta clientele comes from a diverse set of industries, and includes more than 450 "scaled customers" -- those spending $100,000 per year or more on its services.

Because its revenues are largely recurring, its sales scale over time. Zeta is continuing to win large customers, and last quarter, it even added 12 "super scaled customers" (those spending at least $1 million annually), bringing that total to 180.

Zeta's growth also comes with profitability close on the horizon. Its negative net margins are in the low single digits, and it has been getting closer to breakeven. Zeta also reported a positive net operating income in Q3 after delivering net operating losses in Q1 and Q2. Even then, though, its negative margins in those two quarters narrowed sequentially. The company has a real shot at generating consistent profits by the end of 2026.

Zeta's long-term outlook suggests meaningful expansion

Its 2026 guidance looks strong, but that's not the end of the story. In its supplemental Q3 2025 earnings presentation, management said that revenues are on pace to maintain their 20% compound annual growth rate (CAGR) through 2028. If it meets that target, Zeta would book sales of $2.1 billion that year. Relative to that, its current $6 billion market cap looks like a bargain.

Although this revenue projection looks impressive, Zeta has a history of beating and raising its guidance. Management told investors in 2022 that it aimed to maintain a 22% CAGR through 2025, but it actually had a 30% CAGR during that stretch -- and the stock gained 140% over that period.

Zeta's revenue growth forecasts may go up as the company continues to beat expectations. Its largest customers also tend to increase their spending with it over time as their needs and objectives change. Investors may want to interpret the projected 20% CAGR as the floor, because this AI company's history suggests that its growth rates may be a bit higher between now and 2028.

Should you buy stock in Zeta Global right now?

Before you buy stock in Zeta Global, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Zeta Global wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $477,544!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,122,686!*

Now, it’s worth noting Stock Advisor’s total average return is 952% — a market-crushing outperformance compared to 195% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of January 15, 2026.

Marc Guberti has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends HubSpot, Nvidia, and Salesforce. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
Bitcoin Hits $97K Despite Elevated PPI and Lack of US Tariff DecisionDespite higher-than-expected Producer Price Index (PPI) inflation data for November, Bitcoin surged to new eight-week highs, diverging from US stock markets.
Author  Mitrade
12 hours ago
Despite higher-than-expected Producer Price Index (PPI) inflation data for November, Bitcoin surged to new eight-week highs, diverging from US stock markets.
placeholder
Standard Chartered lifts Ethereum call to $7,500, arguing institutional demand could leave Bitcoin trailingStandard Chartered raised its year-end Ethereum target to $7,500 (from $4,000), citing institutional demand, while projecting $25,000 by 2028 and scenarios toward $40,000 by 2030 amid ETF- and treasury-driven accumulation.
Author  Mitrade
16 hours ago
Standard Chartered raised its year-end Ethereum target to $7,500 (from $4,000), citing institutional demand, while projecting $25,000 by 2028 and scenarios toward $40,000 by 2030 amid ETF- and treasury-driven accumulation.
placeholder
Silver Price Forecast: XAG/USD corrects to near $86.50 as Iran stops killing protestersSilver price corrects almost 6% to near $86.50 during the Asian trading session on Thursday.
Author  FXStreet
16 hours ago
Silver price corrects almost 6% to near $86.50 during the Asian trading session on Thursday.
placeholder
Bitcoin shows strong correlation with institutional demand following 7% uptickBitcoin's price has largely tracked net institutional demand over the past year, according to Bitwise. Net institutional demand is the buying activity of global exchange-traded products (ETPs) and treasury companies minus new supply.
Author  FXStreet
20 hours ago
Bitcoin's price has largely tracked net institutional demand over the past year, according to Bitwise. Net institutional demand is the buying activity of global exchange-traded products (ETPs) and treasury companies minus new supply.
placeholder
US Dollar Index steadies above 99.00 ahead of Retail Sales, PPI dataThe US Dollar Index (DXY), which measures the value of the US Dollar (USD) against six major currencies, is inching lower after registering modest gains in the previous session. The DXY hovers around 99.10 during the Asian hours on Wednesday.
Author  FXStreet
Yesterday 10: 19
The US Dollar Index (DXY), which measures the value of the US Dollar (USD) against six major currencies, is inching lower after registering modest gains in the previous session. The DXY hovers around 99.10 during the Asian hours on Wednesday.
goTop
quote