Should You Buy Disney Before the End of July?

Source The Motley Fool

Key Points

  • Disney is focusing on expanding its theme parks and cruises while scaling streaming services.

  • Disney's stock is down more than 14% this year as the company continues to roll out its strategy.

  • 10 stocks we like better than Walt Disney ›

The Walt Disney Company (NYSE: DIS) entered a new chapter back in March when Josh D'Amaro succeeded Bob Iger as the chief executive officer of the iconic entertainment company. D'Amaro is a longtime Disney executive, and Wall Street is largely bullish on him and the company's outlook.

But the stock has struggled mightily. In 2026 alone, Disney is down more than 14% as of this writing. The entertainment giant is eager to make a comeback, and Disney will report earnings in early August. So should you buy the stock beforehand?

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There are reasons to be optimistic about the upcoming earnings report. D'Amaro comes from the theme park side and had quite a bit of success. In its latest quarter, the experiences division reported 7% year-over-year growth.

The company is also investing heavily in streaming and is approaching profitability there. Finally, the successful release of Toy Story 5 has given Disney a much-needed boost heading into the summer season. Overall, Disney expects adjusted earnings-per-share growth of 12% for fiscal 2026.

The Walt Disney Company logo on a dark blue backdrop.

Image source: The Motley Fool.

The D'Amaro era isn't without its challenges. Disney is facing intense scrutiny and regulatory pressure from the FCC. Raymond James even cut Disney's price target recently due to increased competition from Comcast's Universal theme parks.

There's plenty of optimism surrounding Disney that simply hasn't translated into positive momentum for the stock. That could change when earnings are released in August. Disney is focused on sparking growth, and with the stock at a reasonable price right now, buying before the end of July could be advantageous for long-term investors.

Should you buy stock in Walt Disney right now?

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Catie Hogan has positions in Walt Disney. The Motley Fool has positions in and recommends Walt Disney. The Motley Fool recommends Comcast. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
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