Where Will Target Stock Be in 1 Year?

Source The Motley Fool

Key Points

  • Sales continue to fall, and the market reacted negatively to the company's new CEO pick.

  • A low P/E ratio and a high dividend yield could persuade some investors to take a chance on Target stock.

  • 10 stocks we like better than Target ›

Target (NYSE: TGT) has had its share of struggles since the 2021 bull market ended. Supply chain woes caused issues with high inventories that the company failed to fully resolve. Moreover, the steps to enter and later exit the political arena alienated both right-leaning and left-leaning customers.

To that end, sales have continued to fall, and investors didn't react well to the company's choice of Michael Fiddelke as its incoming CEO. Consequently, the stock has fallen by more than 25% over the last year alone.

Where to invest $1,000 right now? Our analyst team just revealed what they believe are the 10 best stocks to buy right now. Continue »

What can Target shares do over the next year? Is 2026 the year when a turnaround finally begins, or will the retailer's woes continue? Let's take a closer look.

Workers putting boxes with the Target logo on a conveyor belt.

Image source: Target.

The state of Target

Admittedly, conditions for Target appear bleak at a time when competitors such as Walmart and Costco continue to grow.

In the first nine months of 2025, its $74 billion in net sales dropped by nearly 2% over the same period. Costs and expenses also fell over the same timeframe, but that did not prevent its $2.7 billion in net earnings in the first three quarters of the year from dropping by 11% yearly.

What's more, during that time, inventory fell by about 3% to just under $15 billion. In comparison, inventory stood at around $9 billion at the end of 2019, right before the pandemic, a factor highlighting its struggles with sales. Since Target has a reputation as an "upscale discounter," shoppers may be less inclined to shop there right now amid an uncertain economy.

Fiddelke has been COO since 2024 and is a longtime executive within the operations segment. Hence, Fiddelke helped oversee the rising inventories. That is likely at least one reason that the stock plummeted the day Target named him the incoming CEO. The stock traded at nearly $105 per share prior to the announcement in August, and it has not returned to that level since that time.

This is worrisome because retail is a difficult business. The top retailers in 1985, Sears and K-Mart, barely exist today, so investors can't assume a recovery is a given.

Reasons for optimism

Despite concerns, it may be premature to dismiss Target. First, it looks like Target may be getting a handle on declining sales. Next year, analysts forecast a 2% rise in sales, a welcome change in direction.

Moreover, Target's nearly 2,000 stores in all 50 states mean that over 75% of America's consumers live within 10 miles of a Target location. This gives most Americans an option for omnichannel shopping outside of Walmart.

Plus, it's likely that Target's stock price accounts for the company's struggles. The stock currently sells at a price-to-earnings (P/E) ratio of 12, a level far below Walmart and Costco, which sell at 41 times and 46 times earnings, respectively.

That lower stock price has raised Target's dividend yield to 4.7%, well above the S&P 500's average of 1.1%. Target's $4.56 per share annual dividend has risen for 54 consecutive years, making it a Dividend King.

That is important because abandoning such streaks tends to cause stocks years of reputational damage. This usually means that a stock will maintain annual dividend hikes if possible. Fortunately, Target's free cash flow of nearly $3.4 billion over the last year covered the $2 billion in dividend expenses during that time. This makes it likely that the payout hikes will continue, especially if sales levels begin to rise as expected.

Moving forward with Target stock

Given the current state of Target, it's likely to be a profitable growth and income stock over the next year.

Admittedly, Target will likely remain a troubled company during that time as its new CEO works to bring about a recovery for the retailer. Nonetheless, the forecasted sales recovery gives skeptical investors hope that Target is not the next Sears or K-Mart.

Moreover, the 12 P/E ratio is far below its largest competitors' and could prompt investors to bid share prices higher if they see signs of a recovery. A 4.7% dividend yield that's looks set to keep growing could also attract some income investors if they see improvements.

Target's recovery will almost certainly take more than a year. Still, given the state of the stock, if signs of improvement appear, the stock could experience a significant rally over the next 12 months.

Should you buy stock in Target right now?

Before you buy stock in Target, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Target wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $511,196!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,047,897!*

Now, it’s worth noting Stock Advisor’s total average return is 951% — a market-crushing outperformance compared to 192% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of December 18, 2025.

Will Healy has positions in Target. The Motley Fool has positions in and recommends Costco Wholesale, Target, and Walmart. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
U.S. November CPI: How Will Inflation Fluctuations Transmit to US Stocks? Tariffs Are the Key!TradingKey - Inflation exerts a notable impact on the stock market. Since the Trump administration took office, it has imposed substantial tariff hikes, and the effects of this policy have gradually f
Author  TradingKey
13 hours ago
TradingKey - Inflation exerts a notable impact on the stock market. Since the Trump administration took office, it has imposed substantial tariff hikes, and the effects of this policy have gradually f
placeholder
Coinbase Builds a “Universal Exchange” — Wall Street Shrugs. Can COIN Find Its Footing?Coinbase is expanding into stock trading, prediction markets and perpetuals to build a “universal exchange,” but COIN fell over 3% to $244 as Bitcoin hovered near $85,000, even while Deutsche Bank reiterated a Buy and a $340 target amid intensifying competition.
Author  Mitrade
14 hours ago
Coinbase is expanding into stock trading, prediction markets and perpetuals to build a “universal exchange,” but COIN fell over 3% to $244 as Bitcoin hovered near $85,000, even while Deutsche Bank reiterated a Buy and a $340 target amid intensifying competition.
placeholder
Bitcoin Hits $90K as Crypto Market Surge Wipes Out $120M in Short PositionsBitcoin ascended to $90,000 before a swift correction, impacting both long and short positions.Liquidity maneuvers continue to dominate BTC's short-term price dynamics, with recent sessions squeezing short sellers.
Author  Mitrade
14 hours ago
Bitcoin ascended to $90,000 before a swift correction, impacting both long and short positions.Liquidity maneuvers continue to dominate BTC's short-term price dynamics, with recent sessions squeezing short sellers.
placeholder
Gold declines on profit-taking, USD strength ahead of US CPI releaseGold price (XAU/USD) edges lower below $4,350 during the Asian trading hours on Thursday. The precious metal retreats from seven-week highs amid some profit-taking and a rebound in the US Dollar (USD).
Author  FXStreet
15 hours ago
Gold price (XAU/USD) edges lower below $4,350 during the Asian trading hours on Thursday. The precious metal retreats from seven-week highs amid some profit-taking and a rebound in the US Dollar (USD).
placeholder
Australian Dollar deepens losses despite rising Consumer Inflation ExpectationsThe Australian Dollar (AUD) loses ground against the US Dollar (USD) on Thursday for the sixth successive day.
Author  FXStreet
21 hours ago
The Australian Dollar (AUD) loses ground against the US Dollar (USD) on Thursday for the sixth successive day.
goTop
quote