TRUMP Meme Coin Launches $1 Million Game Campaign: Can it Revive the Token?

The TRUMP meme coin project has announced that it will launch a game, featuring a $1 million reward in TRUMP tokens through a waitlist campaign.

The announcement lifted the token’s price by 3.3%, but the move was not enough to alter the prevailing bearish sentiment.

Trump Billionaires Club: What the New Game Claims to Offer

The team behind the TRUMP meme coin teased the release of what it calls the “first and only Trump mobile game for supporters.” In a post shared on X (formerly Twitter), the project unveiled the Trump Billionaires Club.

As part of the rollout, the team has also opened a free waitlist campaign that will distribute $1 million worth of TRUMP tokens to participants.

According to the project’s official website, the Trump Billionaires Club is a mobile and web-based 3D board game in which players compete to build virtual empires using a mix of traditional gameplay mechanics and optional Web3 features.

Players earn in-game rewards, unlock items, and climb what the developers call the “Billionaire Ladder.” The game will integrate the TRUMP token for all in-game activity and utilize OpenLoot.

“The Trump Billionaires Club is powered by Open Loot, one of the top marketplaces for digital game collectibles, to bring real-world trading power to your in-game empire. Collect & Trade limited-edition NFT Statues and Pins that can be used in-game,” the website reads.

TRUMP Meme Coin Struggles to Gain Traction Despite New Game Announcement

Meanwhile, the market response to the game announcement was muted. The token climbed about 3.3% over the past 24 hours. At press time, it was trading at $5.89.

Community members observed that the mobile game failed to inspire significant excitement. One market participant noted the difference, directly comparing TRUMP’s price action with Bitcoin’s movement.

The restrained reaction suggests that sentiment around the token remains weak and that promotional announcements alone are no longer sufficient to shift market momentum.

Google Trends data reinforces the lack of retail engagement. Search interest for “trump meme coin” has remained flat since its January surge.

This coincided with the token’s initial launch and all-time high. Since then, TRUMP has fallen more than 90% from its peak, highlighting the depth of its ongoing decline.

This trend is not isolated to TRUMP. BeInCrypto reported that a series of Trump-related crypto ventures, including the MELANIA meme coin, the World Liberty Financial (WLFI) token, and the American Bitcoin Corp. mining initiative, have sharply collapsed in value, erasing billions in paper wealth for the Trump family and incurring heavy losses for their followers.