Sportsmans Warehouse (SPWH) Q1 2025 Earnings Call

Source The Motley Fool

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DATE

Tuesday, June 3, 2025 at 5 p.m. ET

CALL PARTICIPANTS

Chief Executive Officer — Paul Stone

Chief Financial Officer — Jeffrey White

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TAKEAWAYS

Net Sales: $249.1 million in net sales for Q1 FY2025, reflecting a 2% increase compared to $244.2 million in the prior year period.

Comparable Store Sales: Returned to positive year-over-year sales growth for the first time in nearly four years during Q1 FY2025.

Gross Margin: 30.4%, up 20 basis points from 30.2% in Q1 FY2024, with gains led by Fishing category mix, offset by a 50 basis point margin drag from freight expense tied to inventory pull-forward ahead of tariffs.

SG&A Expenses: $95.3 million, or 38.2% of net sales, in Q1 FY2025, compared to 38.6% in Q1 FY2024, indicating improved expense leverage.

Net Loss: Net loss (GAAP) of $21.3 million (negative $0.56 per diluted share) in Q1 FY2025 versus $18.1 million (negative $0.48 per diluted share) in Q1 FY2024.

Adjusted Net Loss: Adjusted net loss was $15.6 million (negative $0.41 per diluted share) in the first quarter compared to $17.8 million (negative $0.47 per diluted share) in Q1 FY2024.

Adjusted EBITDA: Adjusted EBITDA was negative $9 million in Q1 FY2025, compared with negative $8.7 million in the first quarter of 2024.

Category Performance: Firearm unit sales up nearly 7% despite an 8% average unit retail drop in Q1 FY2025; ammunition sales up 3% in the quarter; fishing up 11% with a two-year comp stack increase of 12.3% in Q1 FY2025.

Market Share: Firearm unit sales significantly outpaced adjusted NICS industry data in Q1 FY2025, as confirmed by Jeffrey White, who said the company's performance was "greater than double-digit versus what they're reported" on a unit basis.

E-commerce: Posted an 8% gain, outperforming overall business growth in Q1 FY2025, powered by a digital-first marketing approach.

Inventory: Total inventory of $412.3 million in Q1 FY2025, up from $391.6 million in Q1 FY2024 due to a strategic $20 million pull-forward ahead of tariff increases, primarily in high-turn categories; The company expects to end FY2025 with less inventory than FY2024.

Active SKUs: Reduced total active SKUs by approximately 20% compared to last year to streamline offerings and support margin improvement.

Debt and Liquidity: Debt at the end of the first quarter was $166 million and total liquidity was $122.1 million in Q1 FY2025.

Full-Year Guidance: Fiscal 2025 net sales (GAAP) expected to range from down 1% to up 3.5%; adjusted EBITDA guidance of $33 million to $45 million; capital expenditures projected between $20 million and $25 million.

Personal Protection: Company launched a web-based Safety Outpost, expanded less-lethal product areas to 11 shop-in-shops as of early May, with 40 additional locations featuring smaller assortments.

Omnichannel Strategy: New unified brand campaign launched to reengage and attract customers through integrated marketing channels.

May Sales Trends: Jeffrey White reported, "It is a positive comp for May. It continues to be positive for the month of May."

SUMMARY

Sportsman's Warehouse Holdings, Inc. achieved its first positive same-store sales growth in almost four years during Q1 FY2025, driven by increased demand for firearms, fishing, and e-commerce transactions. Inventory levels rose due to a $20 million strategic pull-forward in anticipation of tariffs, focusing on high-turn, seasonally relevant products, with management targeting a year-end inventory reduction. SG&A as a percentage of net sales improved, aided by both expense discipline and higher sales productivity. Management reaffirmed full-year guidance covering net sales, adjusted EBITDA (non-GAAP), and capital expenditures, despite highlighted macroeconomic and tariff-related headwinds.

The reduction in active SKUs by approximately 20% compared to last year is intended to improve inventory turns and drive margin growth over time.

Management outlined a disciplined approach to free cash flow generation, prioritizing debt repayment using year-end cash flow.

Strategic merchandising changes—particularly narrowing and deepening focus in hunting and fishing—produced positive comps in those categories.

Shop-in-shop and brand partnership expansions in the personal protection segment were detailed as a means to address new growth opportunities.

INDUSTRY GLOSSARY

NICS: National Instant Criminal Background Check System; used as a proxy for U.S. firearms industry sales trends.

AUR: Average Unit Retail; average selling price per unit.

UPT: Units Per Transaction; measures average item count per customer transaction.

AOV: Average Order Value; the mean dollar value per customer transaction.

SKU: Stock Keeping Unit; unique identifier for each product item or variation carried by a retailer.

Full Conference Call Transcript

Paul Stone: Thank you, Riley, and good afternoon, everyone. Before we begin, I want to recognize our team of passionate outfitters across the country. Every day, they deliver on our promise of great gear and exceptional service. This remains the cornerstone of our strategy as we continue to execute our turnaround plan to transform Sportsman's Warehouse Holdings, Inc. for sustained profitability and growth. On our last call, we outlined the next phase of our business transformation, focused on returning to same-store sales growth and improving operating margins. Rebuilding our foundation as a leading outdoor retailer hinges on disciplined execution across four key areas. One, inventory precision.

Ensuring we win the seasons by being narrow and deep in hunting and fishing, to improve our in-stock levels in the 20% of key products that drive 80% of our sales. Two, local relevance. Empowering our talented store outfitters to leverage their deep expertise and community connections to deliver the hyper-local knowledge our customers appreciate. Three, personal protection. Establishing Sportsman's Warehouse Holdings, Inc. as the authority in personal and situational safety. And four, brand awareness. Reinvigorating our brand and engaging customers to establish our position as the most convenient, trusted destination for outdoor gear and expertise. I'm proud of how our team executed against these key initiatives in Q1, delivering our first positive year-over-year sales comp in nearly four years.

Despite ongoing consumer macroeconomic pressures and a later start to the spring selling season, first-quarter sales were up 2% compared to last year. Notably, again this quarter, our firearms unit sales significantly outpaced the adjusted NICS data, suggesting we outsold the industry and continue to capture market share. Although the adjusted mix declined 5.4% in Q1, our firearm unit sales increased nearly 7% over last year. While firearm customers continue to trade down, AUR for Q1 decreased 8% compared with last year. We've engineered our assortment to capture demand for value-priced firearms and refined our accessory mix to drive basket growth and higher attachment rates.

We also achieved positive sales comps in Q1 in most core categories, including firearms, clothing and footwear, ammunition, which was up 3%, and especially fishing, which was up 11%. Importantly, fishing was the first category we addressed through our new merchandising strategy. The two-year comp stack growth of 12.3% validates that when we get the right product in the right place at the right time, and market in the right channels, the results follow. While camping sales were down, we believe this was largely due to the later spring and the timing of Easter. We are well-positioned from an inventory standpoint with strong in-stocks in our key departments.

In fact, sales were up while inventory was down in many core categories. As we continue to adapt and refine our assortment to meet the changing needs of the customer, we continue to build out bench strength in our merchandising group to further align our merch refinement strategy to the needs of the customer. Our e-commerce business also posted a positive comp, up 8% over last year, and outpacing the overall business. This growth is being fueled by our new digital-first marketing strategy and an improved omnichannel customer experience, which is delivering higher engagement and transaction growth.

The improvement across our business was primarily driven by improved in-stocks on the key items, including depth in our top sellers, on-time readiness with in-store merchandising and e-commerce channels for the early spring seasons, particularly with fishing, and a strategic shift to everyday low price on core ammo calibers and other consumables that drive in-store and online traffic, where we saw a 12% increase in ammo unit sales during the quarter. I'm especially encouraged by our seasonal readiness, how far we've come in localizing our merchandise assortments and geo-targeting our marketing messages.

For example, in markets like Alaska, where we were historically late to key seasons, we are now better aligned with local expectations, including depth in key items, and it's showing in our results. We are also seeing positive customer feedback, which we believe is largely driven by our improved in-stock performance and the service provided by our store outfitters. Early in Q1, we made a proactive decision with select vendors to pull forward spring and summer inventory in categories impacted by tariffs, particularly in fishing and camping. While this temporarily elevated our inventory levels, it ensures we are well-stocked in our key goods heading into these peak selling seasons.

We'll continue to apply this approach in Q2 to ensure we're prepared for the critical hunting and holiday season. Importantly, we continue to anticipate ending the year with lower total inventory than last year and generating positive free cash flow. Jeff will speak more to this in his remarks. On the personal protection front, we are making significant progress to stand as the authority. We recently launched the Safety Outpost on our website, a curated experience focused on home defense and situational awareness. It signals our commitment to a major growth category that others have largely ignored, but our customers increasingly expect us to lead.

To underscore our commitment, we recently launched a month-long campaign with Springfield, one of our top firearm brands in the personal protection space. In early May, we soft-launched the less lethal side of our personal protection strategy with our partner, Verna. Eleven stores now feature full shop-in-shops, and 40 additional locations have smaller tailored assortments. All locations offer live fire demonstration capabilities, that from our test pilot result in significant conversion versus without trial. The early results are encouraging, and we see significant potential as we build out this program.

This quarter, we're also launching a new omnichannel brand campaign designed to reignite brand relevance and reestablish Sportsman's Warehouse Holdings, Inc. as the preferred destination for hunting, fishing, and sports shooting adventures. We're a great year and great service meet trusted local expertise. Local is our competitive advantage, brought to life by passionate outfitters and the communities they serve. Supported by our trade area and customer insights, this campaign is designed to integrate all marketing channels and reflects the strategic foundation of our turnaround and brand evolution. It's built to reengage former customers, build relationships with new ones, and earn loyalty in a fragmented and competitive market.

Despite the ongoing consumer macroeconomic challenges, I remain confident in our strategic plan and the team's ability to execute. Our unique competitive advantage lies in our ability to out-local the big boxes and out-assort the small specialty retailers, delivering a compelling mix of value, quality, selection, and locally centric personalized service. We are staying disciplined, managing what we can control, variable cost, inventory levels, merchandise margins. As we execute on our strategic initiatives, we are confident that this will translate into continued sales growth, improved operating margin, and further debt reduction in 2025. With that, I'll now turn the call over to Jeff.

Jeffrey White: Thank you, Paul, and good afternoon, everyone. I'll begin my remarks today with a review of our financial results for the first quarter of fiscal 2025, followed by an update on our balance sheet, inventory strategy, tariffs, and finally, a review of our full-year outlook for 2025. Net sales for the first quarter were $249.1 million, a 2% increase from $244.2 million in the same period last year. This marks a strong start to the year and reflects continued momentum from our improved Q4 performance. Our positive comp sales underscore the early success of our strategic initiatives, specifically improved in-stock levels across core categories, our refined omnichannel marketing strategy, which is driving more targeted customer engagement.

Gross margin for the quarter was 30.4%, up 20 basis points from 30.2% a year ago. This expansion was largely driven by favorable mix and rate improvements in our Fishing business, which carries a higher gross margin profile. That said, this gain was offset by increased freight expense tied to our strategic inventory pull forward in anticipation of higher tariffs and changes to international trade policy and to ensure we were fully stocked for the key spring and summer selling seasons. This action resulted in an estimated 50 basis point drag on margin in the quarter, an intentional trade-off that positions us to deliver better full-price sell-through during peak selling season.

SG&A expenses were $95.3 million or 38.2% of net sales versus 38.6% in the prior year. This improvement in SG&A leverage reflects our continued focus on expense discipline, simplification of the business, and higher sales productivity. As we move through the year, we will continue to aggressively manage controllable expenses while investing in customer-facing areas that directly drive omnichannel traffic and conversion. Net loss for the first quarter of fiscal 2025 was $21.3 million or negative $0.56 per diluted share compared with a net loss of $18.1 million or negative $0.48 per diluted share in the first quarter of the prior year.

Adjusted net loss in the first quarter was $15.6 million or negative $0.41 per diluted share compared with an adjusted net loss of $17.8 million or negative $0.47 per diluted share in the first quarter of the prior year. Adjusted EBITDA for the first quarter was negative $9 million compared with adjusted EBITDA of negative $8.7 million in the first quarter of 2024. As we head into the stronger selling quarters, we expect to generate positive EBITDA in the second half and full-year improvement. Turning now to tariffs and inventory. Total inventory at the end of Q1 was $412.3 million, up from $391.6 million in the same period last year.

This increase reflects a strategic decision to pull forward approximately $20 million of inventory ahead of rising tariffs and to ensure we are fully prepared for the spring and summer seasons. This was not an across-the-board build. We focused on buying two core items, high-turning products, and seasonally relevant merchandising categories like ammunition, fishing, camping, and personal protection, areas where customer demand is more predictable and where being in stock matters most to our customers. We believe this was a low-risk investment given these are high-turning products. We will also continue to look for low-risk inventory investment opportunities as we navigate the changing tariff environment.

During the quarter, accounts payable increased disproportionately from the pull forward of inventory resulting in a higher than planned balance. We expect that this will normalize in the second quarter. We also made meaningful progress reducing SKU count and eliminating underperforming SKUs. Compared to last year, we've reduced total active SKUs by approximately 20%, helping us simplify the assortment, improve inventory terms, and drive margin improvement over time. This is a simplification and efficiency strategy we will continue to pursue throughout 2025. Looking ahead, we continue to expect to end the year with less total inventory than 2024, while maintaining the right products, in the right stores at the right time.

Our buying discipline has improved, and we are much better positioned to flex into peak periods. With a focus on SKU reduction, we are confident that we can drive sales, increase turns, and use less working capital. In regards to liquidity, we ended the first quarter with a debt balance of $166 million and total liquidity of $122.1 million. Our liquidity position remains strong and we continue to actively manage working capital to ensure flexibility as we navigate through the year. Inventory efficiency and tight control of variable expenses will remain top priorities. As we move through 2025, we remain committed to generating positive free cash flow and using excess cash to reduce debt and strengthen the balance sheet.

Finally, let me speak to our full-year guidance. We continue to focus our efforts on executing our strategic plan for 2025 and closely managing our variable expenses. Despite the macroeconomic headwinds and downward pressure from tariffs, we are reiterating our guidance for the full year. We continue to expect fiscal 2025 net sales to range between down 1% to up 3.5% compared to 2024. Adjusted EBITDA to be between $33 million and $45 million driven by modest gross margin improvement and disciplined expense management. And capital expenditures between $20 million and $25 million primarily relating to technology investments to improve store service and merchandising productivity, as well as our normal store maintenance.

In summary, we are executing with urgency and discipline. We are seeing early validation of our strategy in the form of improved comp trends and better inventory execution. We remain focused on generating positive free cash flow for the year and returning Sportsman's Warehouse Holdings, Inc. to consistent sustainable growth. That concludes our prepared remarks today. I will now turn the call back to the operator to facilitate questions.

Operator: Thank you so much. And as a reminder, to ask a question simply press 11 on your telephone and wait for your name. To withdraw your question, simply press 11 again. One moment for our first question, please. And it comes from the line of Ryan Sigdahl with Craig Hallum Capital Group. Please proceed.

Ryan Sigdahl: Hey. Good afternoon. Paul, Jeff, Riley. I want to start with comp trends. Very nice to see that positive comp overall for the quarter, first one in four years. And curious if you could break that down by month, and then also if you could extend that into May, what you've seen.

Jeffrey White: Yeah, Ryan. Great question. It's Jeff. Thanks for joining us today. So as we broke down Q1, we saw good trends in February. We had an ad shift that really moved demand from March into April. So March versus an LY comp was a little pressured by just some of the change in ad that we had, but April was really strong. Happy with the performance in April and that shift that we made to move the ads more in line with Easter and the start of summer. And then the trend, you know, I'd say, has stayed strong as we've moved into May. Into the warmer weather, into the strong fishing season.

So happy with the trends that we've seen thus far in May.

Ryan Sigdahl: Are you willing to say if that's positive when you say strong in May?

Jeffrey White: It is a positive comp for May. It continues to be positive for the month of May.

Ryan Sigdahl: Very good. Then just curious. Within the stores, are you seeing primarily increased foot traffic, or is it due to kind of the inventory assortments? And the narrowing deep in certain categories that you're actually getting basket sizes to increase here?

Paul Stone: It's a mixture of everything. We're seeing better traffic trends, transaction trends, being positive on a year-over-year basis. We're seeing higher basket size from a UPT perspective and higher AOV on the average order value of the basket. So I'd say the strategy, the attachment, what we're doing in terms of in-stocks, it's got the key metrics that we're looking at firing in a direction that we are really pleased with given the tough consumer environment that we're operating in.

I think I would just add transactions continue to build from April as we go into May, and then the e-commerce performance continues to be, I think, part of the message from just the total omnichannel, which is helping you get an 8% lift in Q1 on that's driving to the store. So we like the way that looks.

Ryan Sigdahl: Last one for me. You mentioned Berna, the kind of shop within the shops, less lethal option there. But curious if there's an opportunity to lean more into kind of shop within a shop. Highlight brands. I know there's been a focus to do a little bit more of that, but any way to really emphasize the key brands that you're leaning into in a bigger, better way than you currently are?

Paul Stone: Yeah. I would say from a personal protection standpoint, we have the opportunity. We think just continue to have upside based on what we're seeing from unit performance in firearms in particular with handguns and what's happened within that subcategory. Over the last few months, we think we have a great opportunity from an accessory standpoint, work with our partners, to really blow out what that looks like to drive the overall basket. And then we do have even as we think about it, from shop-in-shops as we start to build out the personal protection story even greater as we go through the year.

Other partners to be able to join along with us as we really tell the story around personal protection. It's not isolated to one subcategory non-lethal from a launcher standpoint, but we can really expand that both from a lethal, from a technical gear and build out a true total, think, story as we think about the overall personal protection there, but a huge opportunity to continue to build upon some of the momentum we have with shop-in-shops there.

Ryan Sigdahl: Great. I'll turn it over to the others. Nice progress, guys.

Jeffrey White: Thanks, Ryan.

Operator: Thank you. Our next question comes from Mark Smith with Lake Street. Please proceed.

Mark Smith: Hi, guys. First question for me, just want to clarify. It sounds like that you pulled forward about $20 million in inventory in Q1?

Jeffrey White: Yes. As we stated in our prepared remarks, Mark, we looked at addressing some of the headwinds or uncertainty with tariffs and made a strategic decision to pull forward $20 million of inventory. As we highlighted, heavy penetration in that pull forward in the hunt category firearms, ammo, some of the accessories, fish, a lot of fish product was brought in to preempt the spring and summer seasons. And then just a little bit in the camp category as we're looking at the exposure there. To make sure that we were in stock on the items that truly matter. Have a high turn, know that we can sell. So we looked at it as a very, you know, risk-free investment.

And was able to preempt some of the uncertainty that's in the market right now.

Mark Smith: Okay. And as we think about sales mix, you gave us the breakdown on gross profit margin on things that helped and where you saw some pressure. But did sales mix have a negative impact on gross profit margin here in Q1?

Jeffrey White: Yes. We did penetrate heavier on the firearm and ammo side than we normally would have, especially with the late start on Easter holiday. Easter fell the latest it's been since 2017 following the April. So I saw the slow start to the camping season. You know, we hopefully will see trends change as we move into Q2 and are optimistic and confident in where we have the merchandise and what we have in terms of performance there. But I would say that Q1 was pressured by heavy penetration in firearms and ammo. But that's what our strategy is leaning in towards heavy, and we're happy with our performance versus the adjusted mix and taking market share in Q1.

Mark Smith: Perfect. And last one for me. You talked about, I guess, confidence in lowering inventory year over year here by the time we get to the end of the year. I'm curious your thoughts around debt and the balance sheet and your ability to repay some debt this year and knock that down.

Paul Stone: I'll start by just saying, you know, Q1, we came in with a pull forward. Q2, we're going to continue to see inventory come in, in Q2. We're going to hit our hunt season mark for the first time in a long time to be able to have the in-stock. So I feel we missed it last year and to be able to hit the season with the start date we wanted to.

So I think it gives us an opportunity in Q1, Q2 as we build here than Q3, Q4 to be completely clean and to be able to run that inventory level down where we've been pushing those inventory dollars into Q3 causing a quick pullback in Q4 alone. I think we're going to have all of Q2 be able to capture the sales on the top side of it and to be able to pull the inventory down at the right appropriate level as we get through Q3 and Q4.

Jeffrey White: Yes. Mark, I would just add, from a free cash flow standpoint, we are confident in our ability to generate positive free cash flow. Ultimately, our top priority is applying any cash flow generated to a debt pay down. So we'll use the free cash flow we generate by the end of the year in order to pay down debt.

Mark Smith: Excellent. Thank you, guys.

Operator: Thank you. Our next question comes from Matt Koranda with ROTH Capital Partners. Please proceed.

Matt Koranda: Hi, guys. Thanks, and congrats on the positive comps. I guess, just wanted to explore the reiteration on the guide. You mentioned there's still some pressure from tariffs. Maybe can you just talk about what you built in, in terms of like the unmitigated dollar pressure from tariffs that you're seeing or that you expect as of now? I know it's a fluid situation. And then are we taking price to offset some of that unmitigated impact or are we offsetting through efficiency actions? Maybe just talk a little bit about what you're doing to sort of mitigate the gross impact of tariffs.

Paul Stone: Yeah. I think the thing I would say on that, Matt, you know, we're constantly assessing it and looking at pricing down to the item SKU level. And this is something that we consistently do and we've got a better cadence than we ever have. And we I think we're fluid here, but with the ability to be able to make adjustments and change prices as needed as we go there. And then think the thing I would just touch on too is that we'll continue to balance the everyday low price really working on the efficiency of the ammunition.

We've seen that from a customer sentiment that we're at an all-time high on debt promoter scores and the pricing action that we've taken, I think, correlates hand in hand with the pricing strategy that we've put on ammunition to be able to drive traffic to the store. And then our opportunity is to continue to work on the attachment piece of it. We like what it looks like from a UPT. We're at all-time highs now. Thank you from an AOV standpoint. But I think it's going to be fluid.

We like the actions we took in the first half of Q1 to be able to pull forward any private label that we had, in particular, in camp to mitigate any risks that we had there. But I think, as you said, it's going to constantly be fluid as we navigate this. Just like everybody else.

Jeffrey White: Yeah. Matt, I'd say on the guide front, we feel confident in the guide that we published barring any drastic reduction in consumer health. You know, that can obviously have a significant impact on the business. But outside of those macroeconomic pressures, we feel confident in the guide and reiterating the guide for the quarter.

Matt Koranda: Does the pull forward in inventory mean we likely shouldn't expect any real tariff impact to the P&L until probably at least the, you know, partway into the third quarter or the fourth quarter of this year, given that we've sort of brought in unburdened inventory?

Jeffrey White: Yeah. I do think it helps prevent or get ahead of the game on some of that where we feel comfortable from an in-stock perspective that we've brought in enough good to last this through the summer selling season and probably into early fall.

Paul Stone: Yeah. In particular, Camp and Fish. I mean, fish, best position we've been in from a geo and from a localization standpoint. And the team really got in front of that, Matt, to ensure that we're going to be able to have and be at the pricing we need to and to be able to get through the season in a really clean position. So that's what's in front of us right now, and we feel good with the positioning we have there as we go through the first half of the year.

Matt Koranda: Okay. Great. And then maybe just last one, if I could sneak one more in. Mentioned in the release significant outperformance of NICS. Is that on a unit basis or dollar basis for the quarter? I guess we'll get a little more information in the queue, but any callouts on what's driving that outperformance relative to sort of the industry?

Jeffrey White: It would be on a unit basis. We're significantly next in terms of greater than double-digit versus what they're reported. And I know that the May NIC numbers just came out. I would tell you that trend has continued into May. With us outperforming significantly on a unit basis. As Paul mentioned in his prepared remarks, we are seeing pressure from an AUR perspective. But we're meeting the customer to value they demand. We've made that strategic move to make sure we're sorted correctly. We got ahead of that.

And so we feel very confident in our strategy around making sure we have the goods and the product that the customers are attracted to and the price point that they want to buy it at.

Matt Koranda: Okay. Appreciate it. I'll leave it there, guys. Thanks.

Operator: Thank you so much. And with this, I will conclude our Q&A session and pass it back to Paul Stone for final remarks.

Paul Stone: Yes. Thank you for joining the call today, and thank you to all of our outfitters around the country for their commitment to Sportsman's Warehouse Holdings, Inc. Together, we look forward to providing our customers with great care and exceptional service. Thank you.

Operator: Thank you. And this concludes our program for today. You may all disconnect. Have a great day, everyone.

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