Dutch Bros Shares Soar on Outlook. Is It Too Late to Buy the Stock?

Source The Motley Fool

Shares of Dutch Bros (NYSE: BROS) were soaring after the coffeehouse operator reported strong fourth-quarter results and issued upbeat guidance. The stock is up nearly 200% over the past year and more than 50% year to date.

Let's take a closer look at Dutch Bros' results and whether or not it is too late to buy the stock.

Start Your Mornings Smarter! Wake up with Breakfast news in your inbox every market day. Sign Up For Free »

Strong expansion ahead

More than anything, Dutch Bros is an expansion story. The company opened 151 new stores in 2024, of which 128 were company owned, including 32 total stores and 25 company-owned locations in Q4. It ended the year with 982 locations, of which 670 were company owned.

Meanwhile, it plans to open at least 160 new locations in 2025. That would equate to about 16% unit growth. Meanwhile, it says it plans to accelerate unit growth starting in the second half of the year.

Dutch Bros' newer concept stores are on the smaller side, generally between 800 square feet to 1,000 square feet, with multiple drive-thru lanes served by one window and a walk-up window. At the time of its IPO in 2021, its year-two cash-on-cash returns were between 35% and 75% depending on whether it used a build-to-suit arrangement (the developer managed and was accountable for the cost of the project and it had higher rents) or a ground lease (Dutch Bros would build the building itself and it would have lower rent). That's an attractive return, and the company has been able to fund its new openings with its operating cash flow.

The company's store expansion helped lead to a 35% increase in Q4 revenue to $342.8 million. That was well ahead of analyst estimates looking for revenue of $318.8 million.

Same-store sales climbed 6.9%, with transactions increasing 2.3%. More importantly, company-operated comparable-store sales soared 9.5%, with transactions up 5.2%. Company-owned same-store sales ultimately are a bigger driver of revenue than franchise same-store sales. The company credited innovation and successful limited-time offerings (LTOs) for the strong sales.

Dutch Bros said that 96% of its locations now have mobile ordering and that about 8% of its orders now come from mobile devices. It also highlighted the success it is seeing with its rewards program, with 71% of transactions coming from rewards members.

Company-operated store gross margins, meanwhile, climbed 280 basis points to 21.4%, despite an increase in coffee prices. Expanding gross margins can help lead to strong profitability metrics.

Adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) jumped 41% year over year to $48.8 million, while adjusted earnings per share (EPS) climbed 75% from $0.04 to $0.07. That easily outpaced the $0.02 in adjusted EPS that analysts were expecting.

Looking ahead, the company forecast 2025 revenue to be between $1.555 billion and $1.575 billion, representing growth of 22% at the midpoint. It is looking for same-store sales to be between 2% and 4%, and adjusted EBITDA of between $265 million and $275 million.

It said its initial food tests are encouraging and that it understands many people want food with their morning coffee, and that it may be missing out on beverage orders from people who are not satisfied with its current food offerings. As such, it will expand its food test with an eye toward not impacting baristas' job satisfaction or throughput.

Woman getting coffee in drive-thru.

Image source: Getty Images.

Is the stock still a buy?

Dutch Bros has been doing a great job of driving same-store sales, while increasing its food offerings is a big opportunity. Food is currently only 2% of its sales, compared to Starbucks, where food represented 19% of its sales last quarter.

Meanwhile, with fewer than 1,000 stores, the company has a long runway of expansion ahead of it. By comparison, Starbucks had 11,242 company-owned locations and 18,537 total stores in North America at year-end.

Last year, there were times when Dutch Bros traded at 3 times or under on a forward price-to-sales (P/S) ratio and at a similar or lower level than Starbucks. However, with the jump in its share price, it now trades around 7 times its 2025 estimates, which is more than double that of Starbucks.

Dutch Bros has a lot of solid growth in front it with expansion and food helping drive same-store sales. However, the stock is no longer the bargain it was. As such, I would not chase the stock at these levels.

Should you invest $1,000 in Dutch Bros right now?

Before you buy stock in Dutch Bros, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Dutch Bros wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $850,946!*

Stock Advisor provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month. The Stock Advisor service has more than quadrupled the return of S&P 500 since 2002*.

Learn more »

*Stock Advisor returns as of February 7, 2025

Geoffrey Seiler has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Starbucks. The Motley Fool recommends Dutch Bros. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
Gold Faces Pressure Ahead of Fed Decision as Prices Extend Drop Below $4,000 As of the Asian session on October 23, gold prices (XAUUSD) continued Thursday's decline, dipping below the $4,000 mark during intraday trading to hit a low of $3,986.54. On Thursday, gol
Author  TradingKey
Yesterday 07: 51
As of the Asian session on October 23, gold prices (XAUUSD) continued Thursday's decline, dipping below the $4,000 mark during intraday trading to hit a low of $3,986.54. On Thursday, gol
placeholder
Nasdaq closes at 26,008.86 — 8.9 points above 26,000, and the credit market never blinkedThe Nasdaq Composite fell 2.60% to 26,008.86 on October 22, its worst session since June, as Meta sank 6.98% on 2026 capex guidance of $135–145 billion. But the equal-weight S&P 500 rose 0.73%, high-yield credit was flat and 10-year yields fell 20 basis points. This was an AI de-rating, not a risk-off event — here is the transmission chain, the 29,000 / 28,200 levels and what would prove it wrong.
Author  Irene Q.
Yesterday 06: 39
The Nasdaq Composite fell 2.60% to 26,008.86 on October 22, its worst session since June, as Meta sank 6.98% on 2026 capex guidance of $135–145 billion. But the equal-weight S&P 500 rose 0.73%, high-yield credit was flat and 10-year yields fell 20 basis points. This was an AI de-rating, not a risk-off event — here is the transmission chain, the 29,000 / 28,200 levels and what would prove it wrong.
placeholder
Brent tops $113 on Saudi supply risk — but the diesel line in the EIA report is the tellBrent's December contract settled at $113.17 on October 22, up 4.00% and the highest close since May 4, after Saudi Arabia restricted refined-product shipments. The same session's EIA report showed crude stocks down 3.06 million barrels and gasoline down 2.95 million — but distillates built 1.68 million. That single line decides whether $113 holds: here are the data, the 108.8 / 114.0 / 119.3 levels and the two scenarios.
Author  Irene Q.
Yesterday 05: 51
Brent's December contract settled at $113.17 on October 22, up 4.00% and the highest close since May 4, after Saudi Arabia restricted refined-product shipments. The same session's EIA report showed crude stocks down 3.06 million barrels and gasoline down 2.95 million — but distillates built 1.68 million. That single line decides whether $113 holds: here are the data, the 108.8 / 114.0 / 119.3 levels and the two scenarios.
placeholder
Gold Price Analysis Today | Forex Gold Analysis | XAU/USD Analysis - October 23, 2026Get the latest gold price analysis, forex gold insights, and XAU/USD analysis for October 23, 2026. Read on for the details.
Author  Mitrade
Yesterday 02: 56
Get the latest gold price analysis, forex gold insights, and XAU/USD analysis for October 23, 2026. Read on for the details.
placeholder
Gold falls to two‑month low below $4,050 as oil spikesGold price (XAU/USD) falls to the lowest in more than two months near $4,025 during the early Asian session on Friday. The precious metal faces some selling pressure as escalating tensions in the Middle East send oil surging ahead of a Federal Reserve (Fed) policy meeting.
Author  FXStreet
Yesterday 01: 25
Gold price (XAU/USD) falls to the lowest in more than two months near $4,025 during the early Asian session on Friday. The precious metal faces some selling pressure as escalating tensions in the Middle East send oil surging ahead of a Federal Reserve (Fed) policy meeting.
goTop
quote