Why AppLovin Stock Popped Today

Source The Motley Fool

Key Points

  • AppLovin delivered surging growth on the top and bottom lines.

  • It completed the sale of its Apps business.

  • Analysts are excited about the launch of a new self-serve e-commerce ad tool.

  • 10 stocks we like better than AppLovin ›

Shares of AppLovin (NASDAQ: APP) were surging today after the ad-tech company delivered strong second-quarter results, topping estimates on the top and bottom lines.

As of 11:37 a.m. ET on Thursday, the stock was up 14.4% on the news.

Where to invest $1,000 right now? Our analyst team just revealed what they believe are the 10 best stocks to buy right now. Continue »

A chart showing digital advertising data.

Image source: Getty Images.

AppLovin stays hot

Revenue in the quarter jumped 77% to $1.26 billion, adjusted for the sale of its mobile-game developer Apps to Tripledot Studios. That beat analyst expectations at $1.22 billion. Revenue per installation rose 70% and installations increased 8%. As previously announced, AppLovin completed the sale of Apps for $400 million and 20% of Tripledot's equity.

On the bottom line, the company continued to deliver incredibly high margins with adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) nearly doubling to $1.02 billion, while net income rose 164% to $820 million.

Earnings per share (EPS) rose from $0.89 to $2.39, according to generally accepted accounting principles (GAAP). Backing out the Apps business, it reported $2.26 in EPS.

What's next for AppLovin

Management's guidance was also strong, calling for revenue of $1.32 billion to $1.34 billion, which represents 59% growth at the midpoint on a comparable basis. It also sees adjusted EBITDA of $1.07 billion to $1.09 billion, representing a margin of 81%.

The sale of the Apps business should allow management to focus on only the high-growth advertising business, which continues to deliver incredible results.

AppLovin is also set to launch a new self-serve feature for its e-commerce platform, which could accelerate its growth further. Considering its growth rate, the stock looks well priced at a forward price-to-earnings ratio of 44 after today's jump.

Should you invest $1,000 in AppLovin right now?

Before you buy stock in AppLovin, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and AppLovin wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $635,544!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,099,758!*

Now, it’s worth noting Stock Advisor’s total average return is 1,046% — a market-crushing outperformance compared to 181% for the S&P 500. Don’t miss out on the latest top 10 list, available when you join Stock Advisor.

See the 10 stocks »

*Stock Advisor returns as of August 4, 2025

Jeremy Bowman has positions in AppLovin. The Motley Fool has positions in and recommends AppLovin. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
Oil drops on stockpile build while gold extends rallyOil prices dropped again on Friday. That makes three days straight. And now, for the first time in three weeks, the market’s facing a clear weekly loss.
Author  Cryptopolitan
10 hours ago
Oil prices dropped again on Friday. That makes three days straight. And now, for the first time in three weeks, the market’s facing a clear weekly loss.
placeholder
EUR/USD picks up amid a brighter sentiment ahead of the US NFP releaseThe EUR/USD pair is trading moderately higher on Friday, currently at 1.1677, but still on track for its second consecutive negative week.
Author  FXStreet
10 hours ago
The EUR/USD pair is trading moderately higher on Friday, currently at 1.1677, but still on track for its second consecutive negative week.
placeholder
Forex Today: US Dollar remains within weekly range ahead of employment dataThe action in financial markets quiet down early Friday as investors stay on the sidelines ahead of the highly-anticipated August employment report from the US.
Author  FXStreet
12 hours ago
The action in financial markets quiet down early Friday as investors stay on the sidelines ahead of the highly-anticipated August employment report from the US.
placeholder
Nonfarm Payrolls set to rise by 75K in August amid US labor market concernsThe United States (US) Bureau of Labor Statistics (BLS) will release the critical Nonfarm Payrolls (NFP) data for August on Friday at 12:30 GMT.
Author  FXStreet
12 hours ago
The United States (US) Bureau of Labor Statistics (BLS) will release the critical Nonfarm Payrolls (NFP) data for August on Friday at 12:30 GMT.
placeholder
US Dollar Index treads water above 98.00 ahead of Nonfarm PayrollsThe US Dollar Index (DXY) is trading around 98.10 during the early European hours on Friday after recovering recent gains from the previous session.
Author  FXStreet
12 hours ago
The US Dollar Index (DXY) is trading around 98.10 during the early European hours on Friday after recovering recent gains from the previous session.
goTop
quote