World Liberty Financial (WLFI) completes its token sale, raising $500 million in total financing

Trump family-backed World Liberty Financial has revealed it has successfully sold 100% of its recently issued 5 billion WLFI tokens. The firm said it had completed its token sale with a total financing amount of $550 million.

WLFI maintained that its tokens, which can’t be sold or transferred, will be used as the governance token for the project’s yet-to-be-launched decentralized crypto trading platform. The project highlighted that it will grant WLFI token holders voting rights in community proposals.

WLF completes its token sale of $500 million

JUST IN: TRUMP’S WORLD LIBERTY FINANCIAL $WLFI HAS COMPLETED THE SALE OF ITS TOKEN, RAISING A TOTAL OF $550M

Source: @WuBlockchain https://t.co/sIQFDSS0qu pic.twitter.com/j6243jTFio

— Mario Nawfal’s Roundtable (@RoundtableSpace) March 14, 2025

Data from the project’s official website revealed that WLFI has now completed all community public offering financing, with a total financing amount of $550 million. WLFI tokens have a total supply of 100 billion, 35% of which was to be distributed in token sales to eligible participants. 

The firm started with an initial allocation of 20 billion tokens designated for the first public sale. The project commenced its first sale on October 15, 2024, with the token priced at $0.015. WLFI had also restricted access to individuals who qualified through a whitelist.

The Trump-backed decentralized project had set an initial target for the token sale at $300 million. WLFI later reduced the presale target to $30 million due to weak demand in the early stages. The crypto project noticed a shift in tides after Official Trump (TRUMP) and Melania Meme (MELANIA) memecoins were launched.

The project also revealed its partnership with the President’s official memecoin, TRUMP, which surged to over $73 hours after launch on Jan 19. The memecoin later dropped 40%, falling back to $41 after Melania Trump launched her own memecoin. WLFI noted that the launch ignited interest in the project and led to a surge in demand for WLFI tokens.

World Financial Liberty had completed its initial token sale by January 20, selling 20% of its total token supply. The project later announced an additional 5% of its token supply at a price of $0.05 per token after seeing the surge in demand.

WLFI’s adviser, Justin Sun, became the firm’s largest investor after investing $30 million in November. Sun later increased his investment in World Liberty Financial by an additional $45 million, bringing his total investment to $75 million.

Co-founder of World Liberty Financial Zak Folkman said that the sizable purchase of WLF tokens showed the project’s early success. He added that significant purchases in recent weeks made him confident in the firm’s future success as it builds “a platform that promotes freer and fairer finance.”

The firm also stated that an LLC affiliated with Trump and his family was entitled to 60% of the project’s equity and 75% of the fee revenue generated by the WLFI token sale. The LLC was also entitled to 22.5 billion WLFI tokens worth around $1.1 billion at the public sale price.

WLF courts crypto teams for token swaps

A source granted anonymity to discuss private business dealings has revealed that World Liberty Financial had been courting blockchains to take part in “token swap” deals. The source said that representatives for WLF had been approaching blockchain teams with an offer: buy at least $10 million worth of WLFI tokens with a 10% fee, and WLF will buy the same amount of the blockchain’s native token.

A message from the project’s representatives indicated that the WLFI tokens would be transferred at a $1.5 billion fully diluted valuation, which is crypto verbiage for the theoretical total value of a given crypto token.

The source’s message stated that the Trump-backed project is expected to launch in Q3 of this year at a $1.5 billion FDV. It also emphasized that none of the tokens could be subjected to a vesting period, and the minimum buy in for a token swap partnership was set at $10 million.

Another source granted anonymity to discuss private business dealings also said their blockchain project received the same offer with the caveat that while $10 million was the minimum buy-in, it would take $15 million to receive priority treatment from WLFI.

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