Amazon Stock Hasn't Been This Cheap in Over a Decade. Has the Sell-Off Gone Too Far?
Key Points
Heavy spending on capital expenditures seems to have spooked some of its investors.
However, this spending has helped to accelerate Amazon's revenue and profit growth.
- These 10 stocks could mint the next wave of millionaires ›
Amazon's (NASDAQ: AMZN) valuation has done something surprising. Even though a 29 price-to-earnings (P/E) ratio may not sound cheap, the stock is coming off its lowest valuation since the financial crisis.
The company operates in competitive industries such as retail and cloud computing, and its spending on capital expenditures (capex) likely scared some investors. Nonetheless, Amazon's P/E ratio does not drop below 30 often. Knowing that, has the sell-off in the consumer discretionary stock gone too far, or are Amazon's days of commanding high valuations over?
Missed Nvidia in 2009? This Rare Signal Is Flashing Again. In 2009, a "Double Down" signal flashed for a little-known chipmaker called Nvidia. For the first time in years, that same "Total Conviction" signal is flashing for a company 1/100th the size of Nvidia. Continue »
Image source: Amazon.
The state of Amazon
It is easy to understand why Amazon's capex spending concerns many investors. It pledged to spend $200 billion on capex in 2026 alone. This is not unusual in today's tech industry but is more than the $175 billion to $185 billion from Alphabet or the $125 billion to $145 billion pledged by Meta Platforms.
Moreover, despite its $143 billion in liquidity, the capex spending reduced free cash flow to just $1.2 billion over the trailing 12 months. Consequently, it sold bonds this year to help cover capex costs, including an issuance of at least $25 billion this month. Considering its massive liquidity, such an act would have seemed unimaginable until recently.
However, investing in artificial intelligence (AI) seems to have improved the company's performance, including in its e-commerce segments. In the first quarter of 2026, net sales rose by 17% year over year, close to double the 9% annual increase reported in Q1 2025.
In the same quarter, net income increased by 77% year over year, even more than the 64% annual increase in Q1 2025. Considering that growth, investors might perceive 29 times earnings as a historically cheap valuation. Still, analyst estimates call for a more modest 21% increase in profits for the year, a significant slowdown that could cool investor enthusiasm about the lower P/E.
Has the selling of Amazon stock gone too far?
Considering Amazon's history, capex spending, and improved results, Amazon appears to be in oversold territory. Admittedly, the P/E ratio shows the stock has not become a screaming bargain, as the heavy capex spending and coming slowdown in profit growth may understandably give investors pause.
Nonetheless, Amazon is clearly making that investment to stay competitive in AI. Moreover, seeing its P/E ratio fall below 30 is unusual, even with the more conservative profit growth forecasted by analysts.
Additionally, the capex spending has helped boost net sales growth and brought massive profit increases in recent quarters. Assuming net income grows by well above 21%, Amazon stock could regain some traction.
Ultimately, such an improvement is speculation, and it is unclear whether Amazon has bottomed. Still, if one wants to begin building an Amazon position, now is probably a good time to start that process.
Don’t miss this second chance at a potentially lucrative opportunity
Ever feel like you missed the boat in buying the most successful stocks? Then you’ll want to hear this.
On rare occasions, our expert team of analysts issues a “Double Down” stock recommendation for companies that they think are about to pop. If you’re worried you’ve already missed your chance to invest, now is the best time to buy before it’s too late. And the numbers speak for themselves:
- Nvidia: if you invested $1,000 when we doubled down in 2009, you’d have $547,840!*
- Apple: if you invested $1,000 when we doubled down in 2008, you’d have $60,098!*
- Netflix: if you invested $1,000 when we doubled down in 2004, you’d have $395,679!*
Right now, we’re issuing “Double Down” alerts for three incredible companies, available when you join Stock Advisor, and there may not be another chance like this anytime soon.
See the 3 stocks »
*Stock Advisor returns as of July 13, 2026.
Will Healy has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Alphabet, Amazon, and Meta Platforms. The Motley Fool has a disclosure policy.
Recommended Articles
