Pumpfun to launch Official PUMP token in public sale on July 12

Pump.fun, a Solana-based memecoin platform, will soon release its utility token, PUMP, during a public sale that will start on July 12, 2025.  The sale will be done on both Gate.com and on the site itself, Pump.fun, with 150 billion tokens sold at $0.004 each. This is 15 percent of the total supply, amounting to up to 4 billion in the project.

According to a page on Gate crypto exchange, which appeared to have been deleted after mass social media commentary, the sale will be on a first-come, first-served basis. It will be held over 72 hours or until the allocation is exhausted. The buyer will not face any purchase limit, but must also hit a minimum. Separate announcements on the details of distribution and trading will be made on official channels.

🚨@pumpdotfun Public Token Sale: All You Need to Know

– Token: $PUMP
– Total Supply: 1 trillion
– Date: July 12 – July 15 (3 days)
– Tokens for Sale: 150 billion
– Sale Price: $0.004
– Fully Diluted Valuation: $4 billion pic.twitter.com/8jijGWgVBp

— SolanaFloor (@SolanaFloor) July 7, 2025

“For individual subscriptions, as long as the quota is sufficient, only a minimum purchase amount is required and there is no upper limit,” the FAQ page noted.

The PUMP token is the utility token of the expanding Pump.fun ecosystem. Pumpfun has established itself as a frictionless market that lists tokens on the Solana blockchain. It allows users to mint and trade freely without any costs or programming skills. Every newly minted token entails a standard fair launch model. Pumpfun offers zero pre-mines and zero team distribution, combined with zero trading taxes, making it attractive to traders and memecoin developers alike.

Revenue falls 92% from January peak as user interest declines

In spite of its scheduled token launch, Pump.fun has suffered a significant drop in its protocol income and fee earnings. According to on-chain metrics provided by DeFi Llama, daily revenue dropped to $533,410 on July 6. Fees generated were less than $922,890- a daily low since March 2025. The platform generated a high of $7.07 million in revenue and fees on January 23.

This is a 92% drop in revenue and 86% in fees. Despite the temporary surge in late March that saw fees rebound to $6.6 million, revenue did not pass $2.05 million across the same interval.

This trend of weakness can also be found in monthly data. Pump.fun recorded a combined fee and revenue of $137.12 million in January. In June, the fee totals fell to $64.47 million, or only about half the high mark. June revenues were only $39.08 million, or less than 30% of the January high. According to Dune Analytics, as of July, less than 0.01 percent of addresses had generated more than $1 million in profits on the platform, with more than 60% of users registering losses.

Recently, Pump.fun has received renewed competition in the form of BONKs meme coin launchpad, LetsBonk, backflipping Pump.fun in tokens created for the first time on Monday. Notable meme tokens such as Fartcoin (FARTCOIN) and Peanut the Squirrel (PNUT) were generated on Pump.fun, and other previously popular tokens are generated through the platform, such as Moo Deng and Chill Guy.

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