Coinbase is adding initial public offerings to the list of financial products available inside its app.
The exchange announced that eligible US retail customers can now request IPO allocations through Coinbase, with the service provided by Coinbase Capital Markets, its FINRA-registered broker-dealer.
The first offering available through the product is Oura.
Rather than buying shares after they begin trading on the open market, eligible users can submit a Conditional Offer to Buy at the IPO offer price before public trading starts.
That does not mean every request will receive shares. Allocations remain subject to availability, eligibility checks and the platform’s allocation process.
Coinbase says its system is designed in part to favor longer-term participation. One of the controls is a 30-day holding incentive: users who sell allocated IPO shares within 30 days risk being locked out of IPO participation for 60 days.
The launch is another example of Coinbase expanding its role beyond spot crypto.
By putting IPO access inside the same app that customers use for digital assets, the company is moving deeper into territory traditionally occupied by retail brokerages.
That does not make Coinbase an underwriter of the Oura IPO, and the company is not guaranteeing allocations to customers who submit requests.
It does, however, give eligible users a new path to participate in an offering before open-market trading begins.
The product is limited to customers who meet the required eligibility checks, and availability should not be described as universal across all US residents.
This article was written by the News Desk and edited by Samuel Rae.