Prediction: Here's What a $10,000 Investment in Dutch Bros Stock Could be Worth By 2029
Key Points
Dutch Bros has 1,225 stores and plans to expand to 2,029 by 2029.
Same-shop sales have increased for 13 consecutive quarters.
- 10 stocks we like better than Dutch Bros ›
Dutch Bros (NYSE: BROS) is expanding quickly and picking up loyal fans all over the country. Still, it's relatively small as national restaurant chains go, with only 1,225 stores in 25 states.
The coffee shop chain is planning to change that, though, and management has a long-term growth objective to reach more than 7,000 stores over an unspecified time frame. It did specify a goal to reach 2,029 stores by 2029. That would nearly double its current count in roughly three years.
Missed AI’s "Act 1"? Act 2 Could Be 15x Bigger. Most investors think they missed the AI boat because they didn't buy Nvidia in 2005. But according to our analysts, we’re only at the end of "Act 1"—the R&D phase. "Act 2" is the global rollout. Continue »
If you invest $10,000 today in Dutch Bros stock, what might its value be by that time?
Image source: Dutch Bros.
New stores, more revenue
Each store brings in a significant amount of money that grows over time through same-shop sales increases. CEO Christine Barone noted that the 2026 second quarter was the 13th consecutive quarter of same-shop sales growth and the eighth of same-shop transaction growth.
The simple math is that as store count doubles, so does revenue. Adding on same-shop annual increases would make that revenue estimate even higher. Average unit volume continues to increase as well, reaching $2.2 million in the second quarter. Trailing 12-month revenue for the company right now is $1.9 billion, so you can make a reasonable assumption that it could be around $4 billion at that time.
At the current price, Dutch Bros stock trades at 2.6 times trailing 12-month sales, which is attractive for a company that reported a 32% year-over-year sales increase in the second quarter.
If it hits its target by 2029 and keeps that ratio, the market cap would reach $10.4 billion, or about double today's price, meaning your $10,000 investment would be worth about $20,000.
Will Dutch Bros actually hit its target? That will require a closer look at the company and its ability to perform. It would seem to be a reasonable target to hit for the short term.
Should you buy stock in Dutch Bros right now?
Before you buy stock in Dutch Bros, consider this:
The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Dutch Bros wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.
Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $383,680!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,382,954!*
Now, it’s worth noting Stock Advisor’s total average return is 937% — a market-crushing outperformance compared to 214% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.
See the 10 stocks »
*Stock Advisor returns as of September 27, 2026.
Jennifer Saibil has positions in Dutch Bros. The Motley Fool has positions in and recommends Dutch Bros. The Motley Fool has a disclosure policy.
Recommended Articles
