My 3 Favorite Stocks to Buy Right Now

Source Motley_fool

Key Points

  • Amazon's stock is relatively cheap and its retail operations are seeing great operating leverage.

  • Chewy's stock is expensive, but the pet products provider is nicely expanding gross margins.

  • Cosmetics maker e.l.f. aims to expand its Rhode brand through greater distribution and marketing.

  • 10 stocks we like better than Amazon ›

The consumer space can still be a great place to find some top growth stocks. Let's look at three of my favorites to buy right now.

1. Amazon

The market leader in e-commerce, Amazon's (NASDAQ: AMZN) stock is trading at a big discount to rivals Walmart and Costco Wholesale despite growing its retail sales more quickly. At the same time, the company's retail operations are seeing strong operating leverage, helped by its robotics and artificial intelligence (AI) initiatives. This was seen last quarter when its North American sales rose 11%, while its operating income shot up 28%.

Where to invest $1,000 right now? Our analyst team just revealed what they believe are the 10 best stocks to buy right now. Continue »

AMZN PE Ratio (Forward 1y) Chart

AMZN PE Ratio (Forward 1y) data by YCharts

This, in and of itself, is a great reason to buy the stock right now. However, there is even more to like about the Amazon story. The company has become one of the largest digital advertising platforms on the planet, and its high gross margin sponsored ad business is growing quickly off a substantial base, with revenue up 24% last quarter.

Meanwhile, its cloud computing unit, Amazon Web Services (AWS), is its largest business by profitability. AWS is benefiting from the robust demand for compute power stemming from AI. AWS revenue rose 20% last quarter, and that could continue to accelerate as its large data center built for Anthropic continues to ramp up and it increases its capital expenditures to capture this large opportunity.

2. Chewy

Online pet supply retailer Chewy (NYSE: CHWY) is another undervalued and underappreciated stock right now. Trading at a forward price-to-earnings (P/E) ratio of 21 based on 2026 analyst estimates, it too is much cheaper than Walmart and Costco. However, its largely auto-ship model selling pet food and other pet essentials is one of the most resilient in the retail space.

The company has also been growing its sales at a brisk pace and expanding its gross margin. Sales have risen by more than 8% each quarter so far this year as customers spend more, on average, and it has added new customers. Meanwhile, it has also taken a page out of Amazon's book, offering a paid membership program and driving growth through sponsored ads.

An underrated part of Chewy's strategy is that it is also leaning into both higher-margin health and pharmacy items and private-label brands. It has one of the largest pet medication compounding businesses in the country, and with less than a quarter of its customers using its pharmacy services, it has plenty of room to grow this business. Private-label offerings, meanwhile, can carry an up to 700-basis-point higher gross margin, and last year it launched a healthy, fresh dog food line called Get Real.

Stock chart going up n 2026.

Image source: Getty Images.

3. e.l.f. Beauty

Cosmetics maker e.l.f. Beauty (NYSE: ELF) admittedly had some missteps in 2025, but its overall growth story remains on track, and the acquisition of premium skincare brand Rhode looks like a potential game changer. Meanwhile, the stock is also attractively valued, with a forward P/E of under 25 and a price/earnings-to-growth ratio (PEG) near 0.4. Stocks with positive PEG ratios below 1 are generally considered undervalued.

The company has done a great job over the years increasing market share and gaining shelf space in the mass cosmetics market (mass refers to affordable, widely available cosmetics sold at locations like drugstores and general merchandise retailers), and now it has an opportunity to do the same with Rhode. The Hailey Bieber-founded brand has been a fast grower, selling just a handful of SKUs online with little paid marketing. e.l.f. now has the opportunity to increase brand awareness, distribution, and its assortment. That should all help drive robust revenue growth in the coming years.

Rhode has already expanded into LVMH Moët Hennessy - Louis Vuitton's Sephora, and with e.l.f.'s strong presence at Ulta Beauty and Target, those are natural outlets to expand Rhode into down the line. Meanwhile, it still has a long international runway for both its namesake brand and Rhode. A recent $1 increase of each of its products to help offset tariff impacts should also help drive sales growth this year.

Should you buy stock in Amazon right now?

Before you buy stock in Amazon, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Amazon wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $474,578!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,141,628!*

Now, it’s worth noting Stock Advisor’s total average return is 955% — a market-crushing outperformance compared to 196% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of January 18, 2026.

Geoffrey Seiler has positions in Amazon, Chewy, LVMH Moët Hennessy-Louis Vuitton, and e.l.f. Beauty. The Motley Fool has positions in and recommends Amazon, Chewy, Costco Wholesale, Target, Ulta Beauty, Walmart, and e.l.f. Beauty. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
BOJ Set to Hike Rates Amid Inflation Pressures and Yen Weakness The Bank of Japan is expected to raise its benchmark interest rate to 0.75% on December 19, marking its first increase since early 2025, amidst ongoing inflation and a weakening yen. Analysts predict additional hikes in 2026 as the central bank navigates renewed monetary policy normalization under Governor Kazuo Ueda.
Author  Mitrade
Dec 18, 2025
The Bank of Japan is expected to raise its benchmark interest rate to 0.75% on December 19, marking its first increase since early 2025, amidst ongoing inflation and a weakening yen. Analysts predict additional hikes in 2026 as the central bank navigates renewed monetary policy normalization under Governor Kazuo Ueda.
placeholder
XRP Drops 5% After Being Hailed as 2026’s “Hottest Trade”XRP fell back to $2.18 after failing to hold above $2.28, cooling off an early-2026 rally that had been strong enough to earn the token the label of “new cryptocurrency darling” in a recent CNBC segment. The pullback underscores that even strong bullish narratives must contend with significant overhead supply at key technical resistance levels.
Author  Mitrade
Jan 08, Thu
XRP fell back to $2.18 after failing to hold above $2.28, cooling off an early-2026 rally that had been strong enough to earn the token the label of “new cryptocurrency darling” in a recent CNBC segment. The pullback underscores that even strong bullish narratives must contend with significant overhead supply at key technical resistance levels.
placeholder
Gold Prices Soar to Record High Amid Disappointing U.S. Jobs Data and Geopolitical Tensions Gold prices surged to a record $4,601.17 per ounce as weaker-than-expected U.S. payroll data heightened expectations for Federal Reserve interest rate cuts. Ongoing geopolitical tensions in the Middle East and Venezuela further supported the metal's appeal as a safe haven.
Author  Mitrade
Jan 12, Mon
Gold prices surged to a record $4,601.17 per ounce as weaker-than-expected U.S. payroll data heightened expectations for Federal Reserve interest rate cuts. Ongoing geopolitical tensions in the Middle East and Venezuela further supported the metal's appeal as a safe haven.
placeholder
Gold, Silver Hit Records as Fed Independence Fears, Iran Unrest Fuel Haven RushGold and silver surged to all-time highs on Monday, propelled by mounting concerns over Federal Reserve independence after the U.S. Justice Department threatened a criminal indictment against the central bank, alongside escalating geopolitical tensions as protests in Iran intensified.
Author  Mitrade
Jan 12, Mon
Gold and silver surged to all-time highs on Monday, propelled by mounting concerns over Federal Reserve independence after the U.S. Justice Department threatened a criminal indictment against the central bank, alongside escalating geopolitical tensions as protests in Iran intensified.
placeholder
Bitcoin Tops $95,000 Amid Two-Month High, but U.S. Demand Lags Behind Global RallyBitcoin prices climbed above $95,000 on Tuesday, reaching their highest level in two months. However, a key market indicator suggests U.S. investor participation in the rally has been noticeably weaker compared to overseas demand.
Author  Mitrade
Jan 14, Wed
Bitcoin prices climbed above $95,000 on Tuesday, reaching their highest level in two months. However, a key market indicator suggests U.S. investor participation in the rally has been noticeably weaker compared to overseas demand.
goTop
quote