Why Did the FuboTV COO Just Sell 139,000 Shares for Almost $440,000?

On Nov. 21, 2025, chief operating officer (COO) Alberto Horihuela of FuboTV (NYSE:FUBO) exercised 244,883 options and sold 138,753 shares in the open market, according to a SEC Form 4 filing.

Transaction summary

Transaction and post-transaction values based on SEC Form 4 weighted average purchase price of $3.16 on Nov. 21, 2025.

Key questions

• What was the structure and intent behind this transaction?
  This was an exercise of 244,883 options on Class A Common Stock with the immediate sale of 138,753 shares.
• How significant was the sale relative to the insider's holdings?
  The 138,753 shares sold represented approximately 8.2% of Alberto Horihuela's direct holdings immediately prior to the transaction, reducing direct ownership from 1,702,583 to 1,563,830 shares.
• How does the transaction value compare to the post-sale position?
  The sale generated ~ $438,700 in proceeds, while the remaining direct equity stake was valued at ~ $4,941,700 using the same per-share price as of Nov. 21, indicating substantial ongoing exposure to company performance.
• What is the current market context for fuboTV shares?
  As of Nov. 21, shares were priced at $3.16 at the transaction, having delivered a 106.5% one-year total return as of that date. The current share price as of Dec. 3, 2025, stands at $2.86.

Company overview

Company snapshot

• FuboTV offers a live TV streaming platform delivering sports, news, and entertainment content across connected devices, including SmartTVs, computers, and mobile devices.
• It targets sports enthusiasts, cord-cutters, and consumers seeking flexible streaming alternatives to traditional cable in the United States and select international markets.

FuboTV is a digital broadcaster specializing in live sports and entertainment streaming, with a focus on content aggregation.

The company leverages a scalable, technology-driven platform to address shifting consumer preferences in television consumption. Strategic positioning in the competitive streaming landscape is supported by its emphasis on live sports and multi-device accessibility.

Foolish take

Alberto Horihuela is currently FuboTV's chief operating officer (COO), but he is also a co-founder with a long history with the company. He has previously held positions as chief growth officer as well as chief marketing officer. A large share sale from such an entrenched insider might raise investor's eyebrows.

But there was a good reason for this transaction. Horihuela sold the stock solely to cover taxes from the vesting of restricted stock units (RSUs). The sale instructions were initiated in May 2023 and are standing through the vesting of future RSUs as well.

The company, in fact, is in an exciting time. Fubo recently combined with The Walt Disney Company’s Hulu + Live TV business. Shareholders should have no fear that Fubo's COO has a new concern with the new business structure.

This share sale was strictly for tax management purposes.

Glossary

Options: Contracts giving the right to buy or sell a stock at a specific price before expiration.
Exercise (of options): The act of using an option contract to buy or sell the underlying stock.
Insider: A company executive, director, or major shareholder with access to non-public company information.
Open market: Public stock exchanges where securities are bought and sold between investors.
Form 4: A required SEC filing disclosing insider trades of company stock.
Direct ownership: Shares owned and controlled directly by an individual, not through intermediaries or funds.
Transaction value: The total dollar amount received or paid in a specific securities transaction.
Weighted average purchase price: The average price paid per share, weighted by the number of shares bought at each price.
Total return: The investment's price change plus all dividends and distributions, assuming those payouts are reinvested.
TTM: The 12-month period ending with the most recent quarterly report.

Howard Smith has positions in Walt Disney. The Motley Fool has positions in and recommends Walt Disney and fuboTV. The Motley Fool has a disclosure policy.