36Kr (KRKR) Q2 2026 Earnings Call: H1 Revenue Rises 33.7%
Source Tradingkey
Key Takeaways
- First-half 2026 revenue increased 33.7% year over year to RMB 124.6 million, led by stronger demand from the AI sector for advertising solutions.
- Online advertising revenue rose 38.9% to RMB 103.5 million, while enterprise value-added services revenue increased 25.4% to RMB 15.3 million.
- Gross profit climbed 63.1% to RMB 82.7 million. Gross margin expanded by 12 percentage points to 66.4%, reflecting a higher-margin advertising mix and workforce management.
- 36Kr recorded net income of RMB 15.4 million, reversing a net loss of RMB 4.8 million in the prior-year period.
- Cash, restricted cash and short-term investments reached RMB 124.2 million as of June 30, 2026, up 6.9% from the end of 2025, mainly due to positive operating cash flow.
- Management identified AI customers, sub-vertical content monetization, AI products and regional replication of industrial services as key growth drivers.
Key Financial Data
| Metric | H1 2026 | Year-over-year comparison | Main driver or context |
|---|---|---|---|
| Total revenue | RMB 124.6 million | +33.7% | Growth in advertising and enterprise services |
| Online advertising revenue | RMB 103.5 million | +38.9% | Strong AI-sector demand |
| Enterprise value-added services revenue | RMB 15.3 million | +25.4% | Refined service offerings focused on margin improvement |
| Subscription services revenue | RMB 5.8 million | RMB 6.4 million in H1 2025 | Strategic change in customer composition |
| Cost of revenue | RMB 41.9 million | -1.4% | Cost-control measures |
| Gross profit | RMB 82.7 million | +63.1% | Higher-margin AI advertising revenue and workforce management |
| Gross margin | 66.4% | +12 percentage points | Up from 54.4% |
| Operating expenses | RMB 59.6 million | +6.6% | Higher general and administrative expenses |
| Sales and marketing expenses | RMB 29.2 million | Flat | Disciplined sales spending |
| General and administrative expenses | RMB 24.1 million | +20.5% | Higher doubtful-account allowances and payroll-related expenses |
| R&D expenses | RMB 6.4 million | Flat | Efficiency and program prioritization |
| Net income | RMB 15.4 million | Net loss of RMB 4.8 million in H1 2025 | Revenue growth and gross-margin expansion |
| Net income attributable to ordinary shareholders | RMB 15.0 million | Net loss of RMB 5.0 million in H1 2025 | — |
| Diluted net income per ADS | RMB 7.056 | Diluted net loss of RMB 2.307 | — |
| Cash, restricted cash and short-term investments | RMB 124.2 million | +6.9% from Dec. 31, 2025 | Positive operating cash inflow |
Business and Operating Performance
Disclaimer: For information purposes only. Past performance is not indicative of future results.
Recommended Articles
Global gold exchange-traded funds (ETFs) pulled in $18 billion in August, the second-largest monthly inflow on record, lifting collective holdings to an all-time high of 4,189 tonnes.The World Gold Co
President Donald Trump said on Sunday that the United States should pay the world’s lowest interest rates, no matter the data, days before the Federal Reserve’s Wednesday meeting.Fresh Consumer Price
Crude oil climbed on Monday while crypto and gold sank. Global markets are splitting ahead of Wednesday’s Federal Reserve rate decision.Brent crude rose 2.75% to $107.48, and West Texas Intermediate g
Tesla will reveal its long delayed second generation Roadster on October 1 in Waco, Texas, pairing a “Go for launch” teaser image with a countdown clock and a demonstration built around SpaceX thruste
Oil broke above US$100 this week, while Nvidia and surging copper prices reshaped the outlook for the ASX. Catch up on the key market moves, major drivers and risks traders should watch next.
