Monday.com Director Eyal Aviad Sells 2,000 Shares
Key Points
The transaction involved 2,000 shares executed at a weighted average price of $100.66 per share, totaling $201,320.
The sale represented 0.96% of the Ordinary Shares held directly by the Director prior to the transaction.
This disposition was pre-scheduled under a Rule 10b5-1 trading plan that the insider adopted on August 31, 2026.
Following this routine liquidity event, the Director retains a direct ownership stake of 205,455 shares.
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Director Eyal Aviad reported the sale of 2,000 Ordinary Shares of monday.com Ltd. (NASDAQ:MNDY) on Aug. 31, 2026, according to a recent SEC Form 4 filing.
Transaction summary
| Metric | Value |
|---|---|
| Transaction value | $201,320 |
| Shares sold (directly held) | 2,000 |
| Post-transaction shares (directly held) | 205,455 |
| Post-transaction value | $20.78 million |
Transaction value based on SEC Form 4 weighted average sale price ($100.66); post-transaction value based on Aug. 31, 2026, market close ($101.14).
Key questions
- What is the significance of this sale relative to the insider's total holdings?
The transaction involved less than 1% of the Director's direct equity position. Eyal Aviad continues to hold a significant stake of 205,455 Ordinary Shares directly, representing approximately 0.49% of the company's total shares. - How does the timing of the transaction align with the stock's performance?
Shares were sold at $100.66 per share during a period in which the company had a one-year return of -48% as of the Aug. 31, 2026, transaction date. The stock was priced at $96.51 as of the Sept. 1, 2026, market close. - What governed the execution of this trade?
The sale was executed through a Rule 10b5-1 trading plan adopted by the Director on Aug. 31, 2026. These plans allow insiders to establish a predetermined schedule for selling stock to manage personal liquidity and diversify their portfolios. - What is the total market value of the remaining direct position?
Based on the Aug. 31, 2026, market close price of $101.14, the Director's remaining direct stake of 205,455 shares is valued at $20.78 million. This total includes 707 Ordinary Shares underlying restricted stock units that have recently vested.
Company Overview
| Metric | Value |
|---|---|
| Share Price (as of market close 2026-09-14) | $96.11 |
| Market Capitalization | $4.0 billion |
| Revenue (TTM) | $1.4 billion |
| Net Income (TTM) | $121.2 million |
Company Snapshot
- monday.com Ltd. develops and delivers Work OS, a cloud-native visual work operating system composed of configurable modules that enable users to build customized software applications and work management tools, generating revenue through subscription-based software licensing and dedicated product solutions.
- The company operates a SaaS business model in which customers subscribe to its platform to manage projects, workflows, and organizational operations, with revenue derived primarily from subscription fees, scaled by user adoption and feature utilization across enterprise and mid-market segments.
- monday.com serves a diverse global customer base spanning the United States, Europe, the Middle East, Africa, and other international regions, targeting enterprise organizations, mid-market companies, and teams seeking flexible, no-code/low-code work management solutions.
Monday.com is a $4 billion software company with 3,155 employees, headquartered in Tel Aviv, Israel. The company has achieved significant scale with TTM revenue of $1.4 billion and TTM net income of $121.2 million, demonstrating a path to profitability in the competitive work management software market.
Monday.com's competitive advantage lies in its intuitive, modular Work OS platform, which enables rapid customization without extensive technical expertise, positioning it as a differentiated alternative to legacy enterprise software solutions.
What this transaction means for investors
Monday.com grew TTM revenue by 24% year over year, although growth has been steadily slowing in recent years. Operating margin turned positive on a trailing-12-month basis, but a lower margin in the second quarter offset previous gains in the first half of 2026. The business has to demonstrate that it can maintain strong revenue growth and margins as AI agents become more widely adopted.
Still, this sale shouldn't concern investors. It was completed under a Rule 10b5-1 plan that allows insiders to make pre-planned trades to avoid the appearance of acting on material non-public information.
Moreover, the insider still holds a large stake in the company, valued at over $20 million following the date of the transactions.
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John Ballard has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Monday.com. The Motley Fool has a disclosure policy.
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