Strategy announced on Monday that it has acquired an additional 13,927 BTC for approximately $1 billion, further expanding its position as the largest corporate holder of Bitcoin (BTC). The latest purchase brings the company's total holdings to 780,897 BTC, worth around $59 billion.
The company made the acquisition at an average price of $71,902 per BTC, funded via the sale of its Variable Rate Series A Perpetual Stretch Preferred Stock (STRC).
The move marks Strategy's first major purchase in April, after two previous weeks of minor acquisitions. The company's primary funding stems from its latest At-the-Market (ATM) program, announced in March, which consists of a $21 billion offering of STRC stock and $21 billion of MSTR stock.
Strategy's acquisition comes at a time when Bitcoin continues to show resilience despite broader market volatility.
Bitcoin has remained relatively stable around the $71,000 level, supported by steady institutional demand.
The move also aligns with an improvement in institutional interest across digital asset markets. Crypto investment products recorded $1.1 billion in inflows for the week ending April 13, marking the largest weekly total since early January, according to CoinShares digital asset weekly report.
Bitcoin accounted for the majority of those inflows, attracting $871 million. Year-to-date inflows into Bitcoin products are now approaching $2 billion, reinforcing its dominance among institutional investors.
The report points to improving macro conditions as a key driver of renewed risk appetite. Easing geopolitical tensions, including ceasefire developments involving Iran, alongside softer US economic data, have helped boost sentiment across financial markets.
Trading activity also increased during the week, with volumes rising 13% to $21 billion. However, it remains below the year-to-date average of $31 billion, suggesting room for further growth if momentum continues. Total assets under management (AUM) across crypto products have also rebounded to levels last seen in early February.
Regionally, the US dominated inflows, accounting for $1.06 billion, or 95% of the total, a stark contrast from last week, where the US saw $27.5 million in inflows compared to $157.5 million from Switzerland. Other markets contributed smaller amounts, including Germany with $34.6 million, Canada with $7.8 million and Switzerland with $6.9 million.
Ethereum investment products also saw a notable recovery, recording $196.5 million in inflows, though they remain in net outflows year to date. XRP attracted $19.3 million, while Solana recorded modest outflows of $2.5 million.
Meanwhile, short-Bitcoin products saw $20.2 million in inflows, the highest level since November 2024, indicating that a few investors continue to hedge despite the improving outlook.