This Beverage Stock Is Way Cheaper Than Celsius

Source Motley_fool

Key Points

  • Vita Coco stock has been up nearly 50% in 2025.

  • The coconut water brand has a price-to-earnings ratio 7 times cheaper than Celsius.

  • 10 stocks we like better than Vita Coco ›

An underrated beverage company, Vita Coco (NASDAQ: COCO), has been on a tear since it went public in October 2021. After getting through a volatile first year on the market, the stock has managed gains for four consecutive years, climbing 46% in 2025 alone (as of Dec. 15). Compared to another upstart beverage company, Celsius (NASDAQ: CELH), it appears to be doing even better.

Celsius' stock price has far outpaced its earnings growth, resulting in a trailing price-to-earnings (P/E) ratio of 365. Compare that to Vita Coco's much cheaper trailing P/E of 47.

Where to invest $1,000 right now? Our analyst team just revealed what they believe are the 10 best stocks to buy right now, when you join Stock Advisor. See the stocks »

Vita Coco produces multiple coconut-based products, including coconut milk, caffeinated drinks, alcoholic drinks, and sweet "treats" beverages. The brand prioritizes health and sustainability, and its branding efforts related to sustainability gave it an advantage against competitors in 2025.

A person's hand holding a  coconut full of water on a beach.

Image source: Getty Images.

Vita Coco receives tariff relief

In November, the company got another boost when the White House announced tariff relief for certain agricultural products, which included coconut water beverages. This dropped Vita Coco's average tariff costs relating to U.S. imports from 23% to 6%.

Additionally, earlier in the summer of 2025, the administration raised tariffs on imports of aluminum and steel from 25% to 50% to encourage increased recycling. While beverage companies such as PepsiCo and Coca-Cola have been significantly impacted by those tariffs due to their reliance on aluminum cans, Vita Coco is less affected because its primary products are packaged in recyclable paper cartons.

The company remains committed to upholding its principles for success, and so far, it's been consistently working. In Vita Coco's Q3 2025 earnings report, net sales increased 37% to $182 million for the quarter. In December, it secured a partnership deal with Rush Soccer, the largest global youth soccer organization, to be its official hydration partner.

The coconut water brand also has its Seedlings for Sustainability program, aiming to plant 10 million coconut seedlings and trees worldwide by 2030, which would allow coconut farmers to operate 4 times more efficiently. With Vita Coco stock still only four years old, it appears to be a great long-term investment.

Should you buy stock in Vita Coco right now?

Before you buy stock in Vita Coco, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Vita Coco wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $505,695!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,080,694!*

Now, it’s worth noting Stock Advisor’s total average return is 962% — a market-crushing outperformance compared to 193% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of December 16, 2025.

Adé Hennis has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Celsius. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
US Dollar's Decline Predicted in 2026: Morgan Stanley's Outlook on Currency VolatilityMorgan Stanley forecasts a 5% drop in the dollar by mid-2026, attributed to continued Fed rate cuts. A recovery may follow as growth improves and funding currency dynamics shift favorably toward the euro and Swiss franc.
Author  Mitrade
Nov 25, Tue
Morgan Stanley forecasts a 5% drop in the dollar by mid-2026, attributed to continued Fed rate cuts. A recovery may follow as growth improves and funding currency dynamics shift favorably toward the euro and Swiss franc.
placeholder
Gold's Historic 2025 Rally: Can the Momentum Last Through 2026?Following a historic surge in 2025 that saw prices climb over 60% and break records more than 50 times, gold investors are now looking ahead to assess whether the precious metal can sustain its momentum into 2026. Despite outperforming most major asset classes and heading for its best annual performance since 1979, analysts are divided on the outlook—with some seeing further room for gains and others cautioning that risks are rising.
Author  Mitrade
Dec 09, Tue
Following a historic surge in 2025 that saw prices climb over 60% and break records more than 50 times, gold investors are now looking ahead to assess whether the precious metal can sustain its momentum into 2026. Despite outperforming most major asset classes and heading for its best annual performance since 1979, analysts are divided on the outlook—with some seeing further room for gains and others cautioning that risks are rising.
placeholder
XRP Spot ETFs Notch 30 Straight Days of Inflows, Bucking Wider Crypto TrendSince their debut on November 13, U.S.-listed spot exchange-traded funds (ETFs) for XRP have recorded net inflows for 30 consecutive trading days, a steady performance that stands in contrast to the more volatile flows seen in larger bitcoin and ether funds.
Author  Mitrade
Dec 15, Mon
Since their debut on November 13, U.S.-listed spot exchange-traded funds (ETFs) for XRP have recorded net inflows for 30 consecutive trading days, a steady performance that stands in contrast to the more volatile flows seen in larger bitcoin and ether funds.
placeholder
Global Markets on Edge Ahead of Key Economic Data and Central Bank Decisions As investors remain cautious, focus turns to upcoming UK wage data and European manufacturing insights ahead of crucial interest rate discussions. Market sentiment reflects heightened risk aversion amid U.S. jobs report anticipation.
Author  Mitrade
18 hours ago
As investors remain cautious, focus turns to upcoming UK wage data and European manufacturing insights ahead of crucial interest rate discussions. Market sentiment reflects heightened risk aversion amid U.S. jobs report anticipation.
placeholder
Cryptocurrencies Extend Losses as Year-End Caution and Thinning Liquidity Weigh on MarketThe cryptocurrency market declined on Monday, mirroring a pullback in global risk assets as investors turned cautious ahead of key U.S. economic data. The broad-based retreat highlighted thinning liquidity and growing risk aversion across financial markets as the year draws to a close.
Author  Mitrade
16 hours ago
The cryptocurrency market declined on Monday, mirroring a pullback in global risk assets as investors turned cautious ahead of key U.S. economic data. The broad-based retreat highlighted thinning liquidity and growing risk aversion across financial markets as the year draws to a close.
goTop
quote