Why StubHub Stock Just Crashed

Source The Motley Fool

Key Points

  • StubHub missed badly on earnings last night.

  • A "one-time stock-based compensation charge" cost StubHub $1.4 billion, and losses totaled $1.9 billion.

  • 10 stocks we like better than StubHub ›

StubHub Holdings (NYSE: STUB) stock tumbled 12.8% through 10:10 a.m. ET Thursday after missing badly on Q4 earnings last night.

Heading into the report, analysts already weren't optimistic, forecasting the concert ticket-reselling platform would lose $0.01 per share on sales of $485.6 million.

Will AI create the world's first trillionaire? Our team just released a report on the one little-known company, called an "Indispensable Monopoly" providing the critical technology Nvidia and Intel both need. Continue »

StubHub actually lost $1.56 per share.

And its sales were only $449.2 million.

Oof!

Audience cheering and holding up phones at a rock concert.

Image source: Getty Images.

StubHub Q4 earnings

StubHub sales declined 16% year over year despite the company growing its sales and marketing budget 7% -- and its general and administrative spending 60%. So StubHub isn't doing a great job of keeping spending in check. With less money coming in the door and more going out, StubHub flipped from earning a small profit a year ago to losing $1.56 per share (GAAP) in Q4 2025.

Full-year results were both better and worse. Sales declined only 1.4% versus 2024 -- that's the good news. The bad news is that on the bottom line, StubHub lost $6.27 per share.

StubHub blamed most of the loss on "a one-time stock-based compensation charge of $1.4 billion." Total t losses were $1.9 billion, however, so even without the charge, StubHub would have been in the red.

Is StubHub stock a buy?

Was there any good news to report? Well, yes, if you're willing to grasp at straws. Free cash flow at StubHub was positive both for the quarter and the year. StubHub generated cash profit of $2.2 million in Q4 and $159.7 million for the year. Full-year FCF declined 38% year over year, however, so even this news wasn't great.

The best I can say about StubHub stock, honestly, is that at 20x FCF valuation today, it's not terribly expensive -- but StubHub really needs to start growing again if it's to be a buy.

Should you buy stock in StubHub right now?

Before you buy stock in StubHub, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and StubHub wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $532,066!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,122,072!*

Now, it’s worth noting Stock Advisor’s total average return is 960% — a market-crushing outperformance compared to 193% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of March 5, 2026.

Rich Smith has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

Disclaimer: For information purposes only. Past performance is not indicative of future results.
placeholder
How to Survive Bitcoin Winter? Will It Still Fall Below $60,000 in 2026?Recently, after meeting with the CEO of Coinbase, Donald Trump pressured Congress to push for the CLARITY Act. Driven by this news, Bitcoin (BTC) prices once surged past $73,000, successf
Author  TradingKey
7 hours ago
Recently, after meeting with the CEO of Coinbase, Donald Trump pressured Congress to push for the CLARITY Act. Driven by this news, Bitcoin (BTC) prices once surged past $73,000, successf
placeholder
US Dollar Index gathers strength to near 99.00 on Middle East tensions, robust US services data The US Dollar Index (DXY), an index of the value of the US Dollar (USD) measured against a basket of six world currencies, currently trades near 99.00 during the early European trading hours on Thursday. The DXY edges higher amid uncertainty and persistent geopolitical risks in the Middle East.
Author  FXStreet
9 hours ago
The US Dollar Index (DXY), an index of the value of the US Dollar (USD) measured against a basket of six world currencies, currently trades near 99.00 during the early European trading hours on Thursday. The DXY edges higher amid uncertainty and persistent geopolitical risks in the Middle East.
placeholder
Gold rises as safe-haven demand increases on Iran warGold price (XAU/USD) extends its gains for the second successive session on Thursday as traders seek safety amid the ongoing war in the Middle East.
Author  FXStreet
11 hours ago
Gold price (XAU/USD) extends its gains for the second successive session on Thursday as traders seek safety amid the ongoing war in the Middle East.
placeholder
Senate to vote on Trump’s pro-Bitcoin Fed pick as BTC hits four-week highThe US Senate is set to vote on President Trump’s nomination of Kevin Warsh as the next Federal Reserve chair.
Author  Cryptopolitan
16 hours ago
The US Senate is set to vote on President Trump’s nomination of Kevin Warsh as the next Federal Reserve chair.
placeholder
WTI climbs to $76.00, eyes one-year high amid rising tensions in the Middle EastWest Texas Intermediate (WTI) US Crude Oil prices attract fresh buyers on Wednesday and climb back closer to the highest level since January 2025, touched the previous day.
Author  FXStreet
Yesterday 10: 13
West Texas Intermediate (WTI) US Crude Oil prices attract fresh buyers on Wednesday and climb back closer to the highest level since January 2025, touched the previous day.
goTop
quote