Japan’s Metaplanet Doubles Down On Bitcoin With 160 BTC Buy

Metaplanet has purchased an additional 160 Bitcoin worth $13.39 million, pushing its total holdings to 4,206 BTC, according to Metaplanet CEO Simon Gerovich. The Japanese company paid about 12.49 million yen ($80,063) per Bitcoin in this latest acquisition, according to a statement released April 2.

The Asian Bitcoin Champion

The purchase strengthens Metaplanet’s position as Asia’s largest corporate Bitcoin holder and the ninth-biggest worldwide, based on data from BitcoinTreasuries.net.

The firm first announced its Bitcoin strategy in April 2024 and has been steadily building its crypto reserves since then. Its ambitious plans include reaching 10,000 BTC by the end of 2025 and expanding to 21,000 BTC by late 2026.

Metaplanet’s stock took a small hit during Wednesday morning trading in Japan, dropping 0.98% while the Nikkei 225 index remained flat, according to Google Finance data. This minor dip comes despite the company’s stock having surged more than 3,000% since it began focusing on Bitcoin.

Multiple Ways To Stack Sats

The firm isn’t just buying Bitcoin directly. According to the company’s reports, it acquired 696 BTC during the first quarter of 2025 through selling cash-secured Bitcoin put options. This strategy yielded 50 BTC from premiums and 645.74 BTC from option exercises. The total cost for these first-quarter purchases was approximately ¥10.152 billion ($91.7 million).

Metaplanet has acquired 160 BTC for ~$13.3 million at ~$83,264 per bitcoin and has achieved BTC Yield of 103.3% YTD 2025. As of 4/2/2025, we hold 4206 $BTC acquired for ~$359.8 million at ~$85,544 per bitcoin. pic.twitter.com/ovVaTP8SNo

— Simon Gerovich (@gerovich) April 2, 2025

On March 31, Metaplanet raised an additional 2 billion yen ($13.22 million) by issuing its 10th Series of Ordinary Bonds. The company plans to use all these funds to buy more Bitcoin, showing its commitment to its crypto treasury approach.

Metaplanet has developed its own method for tracking performance. The company uses what it calls “BTC Yield” as its primary key performance indicator. This metric measures the percentage change in total Bitcoin holdings compared to fully diluted shares.

According to company statements, the Bitcoin yield reached 309% in the final quarter of 2024 and 95% in the first quarter of 2025.

The Bitcoin program is on track to generate ¥3.0 billion (around $27.5 million) this year, making up most of the company’s annual revenue target of ¥3.4 billion ($31.3 million).

Metaplanet keeps raising capital from investors to invest in more Bitcoins. Its aggressive acquisition strategy has so far paid off with the dramatic stock price boost, although whether this success keeps repeating itself hinges on the performance of Bitcoin’s price and investor faith in the company’s unorthodox treasury strategy.

As digital currencies gain increasing adoption among mainstream corporations, Metaplanet’s aggressive Bitcoin strategy makes it a pioneer in this Asian region financial revolution. While most firms hold tiny crypto positions or test gingerly, Metaplanet has wholly bet on Bitcoin as its core treasury strategy.

Featured image from Gemini Imagen, chart from TradingView