USD1 points program kicks off as World Liberty Fi seeks to reward loyal users

World Liberty Fi, the Trump family DeFi fund, announced the start of a loyalty program for USD1 users. Initially, the point program will be limited to selected whitelisted users with high USD1 turnover. 

World Liberty Fi announced a points program for users of its native USD1 stablecoin. The program will initially accrue points to a selected list of wallets. 

🦅 BIG NEWS: USD1 Points Program is coming! We’re preparing to launch a new loyalty program built exclusively for USD1 — starting with selected partners. pic.twitter.com/X3OEWlGHhL

— WLFI (@worldlibertyfi) August 7, 2025

The first partners will be counterparties listing or boosting the liquidity of USD1. World Liberty Fi compared the loyalty program to frequent flier points, with the goal of spreading to retail users. 

Points will build up for trading USD1 pairs on partner exchanges, pending specific partner rules. USD1 balances will also accrue points, with staking yet to be added. USD1 can also accrue points when used in approved DeFi protocols. 

After the launch of the WLFI mobile app, USD1 users will also accrue points for any transfers and usage. 

USD1 adds $30M to supply

Most of the USD1 supply is active on BNB Chain. In the past week, the token expanded its supply from 2.16B to 2.19B, with a big additional mint on August 7. 

The general goal of USD1 is to achieve mass adoption for stablecoins, starting with the initial 47 USD1 airdrop for all WLFI buyers, totaling a little over $4M. The token benefits from the more lenient regulation of stablecoin issuers, which can lock value in their preferred ecosystem and build a loyal user base. 

USD1 is also spreading to other networks, with around 6% of the supply minted on smaller chains. Around 1.9B tokens are still used on BNB Chain, mostly for meme token trading. 

Recently, USD1 was added to the Vaulta (formerly EOS) Web3 and on-chain finance stack. The chain lost its native USDT and is seeking new liquidity tools. USD1 fits the bill for being a recognized and regulated asset. 

Previously, World Liberty Fi bought EOS tokens, even after the rebranding to Vaulta, to signal support for the project. Trump’s fund tested multiple older platforms from previous bull markets, selecting the best ones for its activity. 

USD1 will be a part of the token ecosystem, where prominent memes and other apps benefit from the predictable liquidity. All related protocols and apps may benefit from the points program.

WLFI trading is expected in the coming weeks

The biggest source of mainstream interest may come from the listing of WLFI on exchanges. As previously reported by Cryptopolitan, World Liberty Fi started the process of listing its token in the middle of July. 

Transferability and listing for WLFI may arrive soon, as on-chain investigators noted a test transfer to a suspected exchange wallet. 

Big News!

🚀 WLFI conducted a test transfer to a specific address! This appears to be a transfer to an exchange to deploy liquidity for the listing. The listing unlock is imminent, possibly faster than expected, and the listing date may be even earlier than expected!#WLFI #USD1 pic.twitter.com/I4iCxK8UaX

— Kelvin (@wlfih) August 6, 2025

WLFI trades around $0.77, still with cautious and balanced orders on the LBank pre-market pair. The token is expected to grant significant gains to early backers from the presale rounds, but holds the risk of significant insider holdings. 

Trump-linked crypto assets often react to Donald Trump’s statements, showing a smaller effect comparable to comments on other macro issues and effects on the stock market. Despite this, Official Trump (TRUMP) still trades near its lows at $8.98.

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